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1. Agency : Starting a Creative Firm in the Age of Digital Marketing

Author

R. Webb and R. Webb

Subjects
Marketing--Management, Internet marketing, Advertising agencies--Management, Entrepreneurship, Small business--Management, New business enterprises--Management
Abstract

This book is for young startups and entrepreneurs in the advertising, marketing, and digital services space. It's an A-to-Z guide for young advertising firms, full of advice that ranges from getting funding to how to value the company and sell it to how to hire your first employee.

Published
2015

Catalog

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