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This textbook serves as a guide to real estate students and educators on the various property innovations and digital technologies that continue to shape the property industry. The advancement of PropTech in the last few decades has led to significant changes in real estate systems, operations, and practice, and this new textbook provides insight on the past, present, and future of PropTech innovations that have spread across the value chain of real estate through planning, development, management, finance, investment, operations, and transactions. The textbook approaches this subject from the real estate components, asset classes, and submarkets and links them to the associated innovations and digital technologies. It concludes by reviewing the role of education, innovation, skill development, and professionalism as major elements of the future of real estate operations and practice.This book's unique contributions are in putting the “property” element at the forefront and then illustrating how technology can enhance the various areas of real estate; the focus on how the different innovations and technologies can enhance the economic, environmental, social, and physical efficiency of real estate; and its coverage of some non‑technological innovations like flexible working and more practical areas of real estate innovation such as skills, employability, creativity, and education.It contains 21 case studies and 29 case summaries, which can serve as practice exercises for students. This book will be useful to students in helping them build a knowledge base and understanding of innovation and digital technologies in the industry. Real estate educators can use the textbook as a guide to incorporate real estate innovation and digital technologies into their current teaching and also to develop their real estate curricula through PropTech‑related modules and courses where necessary. It will also be valuable to real estate researchers in search of the theoretical and conceptual linkages, as well as industry practitioners who seek insight into the current and future potential of digital technologies and their applications to real estate operations and practice.

It's time to find your marketing rhythm! Most real estate agents struggle with marketing. After all, we sell homes. There's no reason selling our services should come naturally. Shortcuts won't cut it: purchased leads often lead to random results. Meanwhile, gimmicks get old, and shouting about success turns out to be one of the least successful things you can do. But there is a way to build a loyal, passionate, and constantly growing group of clients who can be the basis of a flourishing real estate business in any market. You will even see high-quality leads brought to you - for free. The secret lies in an authentic, empathic, and creative approach that any real estate agent can adopt and get results with. It's based on proven marketing and copywriting principles that have stood the test of time. And it's an enjoyable and engaging process that will not only set you apart from your competitors but make you a better Realtor® in the process. Author and Realtor® Shelley Zavitz got thrown into the marketing deep end at the start of her first award-winning career, in radio. By the time she took up real estate, she had pieced together the down-to-earth system for success revealed for the first time in this book. With a little help from the musical megastars who inspired Shelley along the way, Marketing That Moves People is your number-one guide to cutting through the clutter and standing out in the ways that really matter to those you seek to serve.

Realize your real estate dreams with this revised and updated guide from a bestselling author—and discover the creative financing strategies that savvy investors are using to do more deals, more often.No matter how much money you have in your checking account, there is always real estate you can't afford. But the contents of your wallet don't have to define your future! This book will show you how to leverage other people's money and capital to get amazing returns on your initial investment.Active real estate investor and longtime co-host of The BiggerPockets Podcast, Brandon Turner, will show you the multiple financing methods that professional investors use to tap into current real estate markets. You'll not only be able to navigate the world of creative real estate finance, but you'll also get more mileage out of any real estate investment strategy. Financing deals just got easier―learn how to be a smart investor by using creativity, not cash!Inside, you'll discover:The truth about no-money-down investing―Learn the mindset that successful investors use.How to get started investing in real estate―Learn the best strategies for getting your feet wet without paying thousands!Numerous strategies to mix and match―Creative investing requires a creative mind.How to attract private money, lenders, and partners―Become a magnet for millionaires'investments.The ugly side of creative investing―Learn how to spot and overcome the downsides of the strategies mentioned in this bookStrategies for wholesaling, flipping, rentals, and more―Find success no matter what niche you plan to use to build your real estate empire.

Photographing interiors is not as easy as you might think, and it takes a lot of practice to produce consistently strong, high-impact compositions for your clients. Still, there is money to be made in this field, and whether you're looking to work as a full-time real estate photographer or develop a side-line business, you'll need to arm yourself to produce client-pleasing photographs. In this book, Ron Castle (Del Rio, Texas) introduces you to the skills you need to succeed in real estate photography. You'll gain insight into some basics of the business, and you'll learn what kind of equipment you'll need to do the job. You'll also learn what and what NOT to photograph, work to produce strong compositions, and find suggestions for an efficient and effective post-processing workflow. The later chapters will consist of several sample home shoots. These images and their captions will provide helpful suggestions and perspectives on what a typical “real-world” real estate shoot entails.

This book exposes the cracks in most retirement portfolios, then opens your eyes to the benefits of rental income.With pensions slashed, savings slim, and Social Security insufficient and unpredictable, most people won't have nearly enough money to last them through their retirement years, but seasoned real estate investor and landlord K. Kai Anderson proves that real estate is an investment that anyone can dive into to fund their retirement…lucratively!Not leaving anything to question, Retire on Real Estate also lays out a complete plan of action, including how to:Get started--by either purchasing property or converting your residence into a rentalReduce the risk of vacancies, repairs, and problem tenantsSpot smart investmentsChoose the right mortgage, or even out-of-the-box financing optionsTrade up to more profitable propertiesDon't wager your retirement on Social Security, dividends, and unpredictable bull markets. Real estate is an investment that will always pay off--if done correctly.

Everything you thought you knew about real estate has changed. Technologically, behaviorally, and culturally the world is more dynamic than ever. The result is a new portrait of the American Dream, one that is much more eclectic and complex and in need of new ground rules. No matter who you are, what generation you are from or how much experience you have in real estate, this book will help you buy smarter or sell faster.Zillow's top blogger, DeSimone speaks to the concerns, behaviors, and goals of all home buyers and sellers; from Millennials to Gen Xers to BabyBoomers. Some of the progressive and contrarian perspectives, unique tips, and out-of-the-box advice that fill the pages of Next Generation Real Estate were born out of Brendon's feet-on-the-street experiences selling residential real estate in California, at one of the most dynamic times for real estate. Alongside exclusive interviews with top experts including Shark Tank's Barbara Corcoran, Zillow CEO Spencer Rascoff, and Curbed Founder Lockhart Steele, DeSimone offers buyers and sellers concrete advice and tips for getting into the market today. Next Generation Real Estate provides the new rules for smarter buying and faster selling.

Invaluable advice for making a sensible purchase on a retirement home Like most retirees, you've worked hard your whole life and now you're looking forward to starting a new chapter of your life in a retirement home community. However, purchasing a retirement home can be a daunting experience and the cost of making a bad decision can impact your entire family. That's where this helpful book comes in. Retirement-savvy author Richard Andrews offers straightforward advice on making wise financial and lifestyle decisions that could change your life for the better. Covering everything from what to expect from your lawyer and accountant to negotiating with retirement home community operators, this guide dives into the basics of purchasing a home in a retirement home village, and adapting to your new lifestyle. Walks you through complicated retirement village contracts and what they mean Offers useful tips for choosing a retirement village that suits your needs Includes suggestions for selling your current home, downsizing your possessions and adjusting to a new life Looks at the perks of living in a retirement village community: great company, security, and homes that are designed for easy living

This invaluable resource provides you with tools and techniques to make big money by prospecting For-Sale-By-Owner properties. According to the National Association of Realtors, 86% of new real estate agents don't make it past their first year. The majority give up due to frustration and the overwhelming start-up costs involved in the industry. However, there is an untapped resource that will help agents take their careers to new heights?the For-Sale-By-Owner (FSBO) listing.Author John Maloof has built a stellar career by farming FSBOs. He made six figures his first year as a real estate agent using his prospecting plan. Now, in The Real Estate Agent's Guide to FSBOs, he shows other agents how they can do the same. Using these proven techniques, agents will learn how to:find FSBOsapproach a prospectmake a listing presentation that will convince even the most reluctant homeownerhandle rejectionsformulate a marketing planservice listingsbuild a referral basestage open housesclose the sale Complete with Internet resources and a sample resume and log sheet, The Real Estate Agent's Guide is the one book that will show new agents and experienced realtors alike how to make more money than they ever thought possible.