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This book constitutes revised selected papers from the 18th International Conference on Web Information Systems and Technologies, WEBIST 2022, which took place in Valletta, Malta, in October 2022. The 13 full revised papers presented in this book were carefully reviewed and selected from a total of 62 submissions. The selected papers contribute to the understanding of relevant current research trends in Web information systems and technologies, including deep learning, knowledge representation and reasoning, recommender systems, internet of things, Web intelligence and big data.

This book constitutes revised papers from the five workshops which were held during June 2020 at the 23rd International Conference on Business Information Systems, BIS 2020. The conference was planned to take place in Colorado Springs, CO, USA. Due to the COVID-19 pandemic it changed to a virtual format. There was a total of 54 submissions to all workshops of which 26 papers were accepted for publication. The workshops included in this volume are: BITA 2020: 11th Workshop on Business and IT Alignment BSCT 2020: 3rd Workshop on Blockchain and Smart Contract Technologies DigEX 2020: 2nd International Workshop on transforming the Digital Customer Experience iCRM 2020: 5th International Workshop on Intelligent Data Analysis in Integrated Social CRM QOD 2020: 3rd Workshop on Quality of Open Data

This book constitutes selected papers from the 20th European, Mediterranean, and Middle Eastern Conference, EMCIS 2023, which was held in Dubai, UAE, during December 11-12, 2023. EMCIS covers technical, organizational, business, and social issues in the application of information technology and is dedicated to the definition and establishment of Information Systems (IS) as a discipline of high impact for IS professionals and practitioners. It focuses on approaches that facilitate the identification of innovative research of significant relevance to the IS discipline following sound research methodologies that lead to results of measurable impact. The 43 papers presented in this volume were carefully reviewed and selected from a total of 126 submissions. They were organized in topical sections as follows: Part I: Metaverse; blockchain technology and applications; digital governance; healthcare information systems; artificial intelligence; Part II: Big data and analytics; digital services and social media; innovative research projects; managing information systems; smart cities.

This book constitutes selected papers from the 20th European, Mediterranean, and Middle Eastern Conference, EMCIS 2023, which was held in Dubai, UAE, during December 11-12, 2023. EMCIS covers technical, organizational, business, and social issues in the application of information technology and is dedicated to the definition and establishment of Information Systems (IS) as a discipline of high impact for IS professionals and practitioners. It focuses on approaches that facilitate the identification of innovative research of significant relevance to the IS discipline following sound research methodologies that lead to results of measurable impact. The 43 papers presented in this volume were carefully reviewed and selected from a total of 126 submissions. They were organized in topical sections as follows: Part I: Metaverse; blockchain technology and applications; digital governance; healthcare information systems; artificial intelligence; Part II: Big data and analytics; digital services and social media; innovative research projects; managing information systems; smart cities.

This book constitutes selected papers from the 19th European, Mediterranean, and Middle Eastern Conference, EMCIS 2022, which was held virtually during December 7-8, 2022.EMCIS covers technical, organizational, business, and social issues in the application of information technology and is dedicated to the definition and establishment of Information Systems (IS) as a discipline of high impact for IS professionals and practitioners. It focuses on approaches that facilitate the identification of innovative research of significant relevance to the IS discipline following sound research methodologies that lead to results of measurable impact. The 47 papers presented in this volume were carefully reviewed and selected from a total of 136 submissions. They were organized in topical sections named: Artificial intelligence; big data and analytics; blockchain technology and applications; cloud computing; digital governance; digital services and social media; emerging computing technologies and trends for business process management; enterprise systems; information system security and information privacy protection; innovative research projects; IT governance and alignment; management and organizational issues in information systems; and metaverse.

Dieses Buch bietet einen praktischen Leitfaden für Journalismus auf Instagram. Es gibt sowohl die Grundlagen für Instagram-Journalismus, als auch Tipps und Tricks für Profis. Deshalb spielt es keine Rolle, ob die Leserin oder der Leser mit der Plattform schon vertraut ist oder noch nicht. Instagram ist die Plattform, um junge Menschen zu erreichen. Es wird erklärt, wie durch gute Inhalte auf der Plattform aus Instagram-Followern regelmäßige Besucher•innen der Homepage oder E-Paper-Leser•innen werden können. Zusätzlich gibt es Anleitungen für die Community-Arbeit und Ideen, wie Instagram als Recherchequelle genutzt werden kann. Außerdem bietet das Buch praktische Informationen für TV- und Radiojournalist•innen und eine Einführung in Instagram für die Öffentlichkeitsarbeit.

New mothers face a barrage of confounding decisions during the life-cycle of early motherhood which includes... Should they change their diet or mindset to conceive? Exercise while pregnant? Should they opt for a home birth or head for a hospital? Whatever they “choose,” they will be sure to find plenty of medical expertise from health practitioners to social media “influencers” telling them that they're making a series of mistakes. As intersectional feminists with two small children each, Bethany L. Johnson and Margaret M. Quinlan draw from their own experiences as well as stories from a range of caretakers throughout. You're Doing it Wrong! investigates the storied history of mothering advice in the media, from the newspapers, magazines, doctors'records and personal papers of the nineteenth-century to today's websites, Facebook groups, and Instagram feeds. Johnson and Quinlan find surprising parallels between today's mothering experts and their Victorian counterparts, but they also explore how social media has placed unprecedented pressures on new mothers, even while it may function as social support for some. They further examine the contentious construction of prenatal and baby care expertise itself, as individuals such as everyone from medical professionals to experienced moms have competed to have their expertise acknowledged in the public sphere. Exploring potential health crises from infertility treatments to “better babies” milestones, You're Doing it Wrong! provides a provocative look at historical and contemporary medical expertise during conception, pregnancy, childbirth, postpartum, and infant care stages.

This book highlights the challenges and potential of educational learning or industry-based training using serious games and social media platforms. In particular, the book addresses applications used in businesses and education-related organizations in Asia, where the framework and experience of serious games have been used to address specific problems in the real world. The topics that will be present in this book includes future of serious games and immersive technologies and their impact on society; online and mobile games; achievement systems in serious games; persuasive technology and games for saving and money management; malware analytics for social networking; serious games for mental health interventions; educational implications of social network games; learning and acquiring subject knowledge using serious games in classrooms. The target audience for this book includes scientists, engineers and practitioners involved in the field of Serious Games. The major part of this book comprises of papers that have been presented at the Serious Games and Social Connect 2012 conference held in Singapore (October 4, 2012). All the contributions have been peer reviewed and by scientific committee members with report about quality, content and originality.

Testifying to the maturity of the youth literacy education field, this collection of papers displays the increasing sophistication of research on the subject, and at the same time offers pointers to its potential for development in the next decade. The contributors track the rapid proliferation of youth literacies in today's digital age, from video games to social media and film production. Drawing on detailed research and an intimate knowledge of youth communities in nations as diverse as Canada and Uganda, they provide notable examples of digital literacies in situ, and challenge conventional wisdom about literacy education.The chapters do more, however, than merely offer reportage of a crisis in literacy education. The authors embrace the core challenge faced by educators everywhere: how to incorporate and utilize new modes of literacy in education, and how to realize the potential benefits of heterogeneous modern media in youth literacy education, especially in marginalized, remote, and disadvantaged communities. This volume expands our view of digital communications technologies and digital literacies to include complex understandings of how media such as translated videos can serve as learning tools for youths whose access to literacy education is limited. In particular, a number of contributing scholars provide important new information about the praxis of teachers and the literacies adopted by young people in Africa, a continent largely neglected by literacy researchers. This book's global perspective, and its ground-level viewpoint of youth literacy practices in a variety of locations, problematizes normative assumptions about researching literacy as well as about literacy itself.

This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication.This second edition expands upon entrepreneurship, marketing, and technological principles, demonstrating how raising awareness, sparking engagement, and producing business outcomes all require emphasis on customers, employees, and other stakeholders within paid, earned, social, and owned media. It also looks to the future, examining how the movement toward artificial intelligence and machine learning raises new legal and ethical issues in effective management of social media data. Additionally, the book offers a solid grounding in the principles of social media measurement itself, teaching the strategies and techniques that enable effective analysis. It features theoretical and practical advice, a comprehensive glossary of key terms, and case studies from academic and industry thought leaders.A perfect primer for this developing industry, this book is ideal for students, scholars, and practitioners of digital media seeking to hone their skills and expand their bank of new tools and resources.

Die Veranstaltungswirtschaft hat sich nach dem Lockdown auf den Weg zu einem „New Normal“ begeben, in dem Live- und digitale Kommunikation eng verbunden sind. In diesem Konferenzband werden interessante und bisher noch unbeantwortete Fragen angesprochen wie die Rolle von Metaverse als Kommunikationsplattform, die Customer Journey bei immersiver Live Kommunikation, der künftige Stellenwert hybrider Konzepte oder die strategische Neupositionierung von Messen. Im Buch wird auch über Untersuchungen zur Zahlungsbereitschaft von Veranstaltungsbesuchern, Nachhaltigkeit von Sportveranstaltungen, Veränderung des „Eco-System“ Veranstaltungswirtschaft infolge der digitalen Transformation und die Diversity in Agenturen berichtet.

This book examines the mediated shift in the contemporary human condition, focusing on the ways in which we synthesise with media content in daily life, essentially transmediating ourselves into new forms and (re)creating ourselves across media.Across an international roster of essays, this book establishes a transdisciplinary theory for the ‘transmedia self', exploring how technological ubiquity and digital self-determination combine with themes and disciplines such as celebrity culture, fandom, play, politics, and ultimately broader self-conception and projection to inform the creation of transmedia identities in the twenty-first century. Specifically, the book repositions transmediality as key to understanding the formation of identity in a post-digital media culture and transmedia age, where our lives are interlaced, intermingled, and narrativised across a range of media platforms and interfaces.This book is ideal for scholars and students interested in transmedia storytelling, cultural studies, media studies, sociology, philosophy, and politics.

This book explores the phenomenon of distortion of information through media via the lens of the COVID-19 pandemic, and the ways in which relevant information distortion and virality have occurred in regard to the disease and its risks. Positing that the interrelated processes of misinformation, disinformation, fake news and conspiracy theories are related forms of distortion of information through media (DIM) and can only be understood through a multilevel theoretical model that incorporates message-based, individual difference, social network-based, societal and geotechnical factors, Brian H. Spitzberg develops an integrative, well-argued, and well-evidenced framework within which these issues can and should be addressed. This book offers a model for further research across such disciplines as communication, journalism/media studies, political science, sociology, cognitive psychology, social psychology, evolutionary psychology, public health, big data analytics, social network analytics, computational linguistics and geographic information sciences, and will interest researchers and students in those areas.

The book empirically investigates various tactics, approaches, and digital communities that play a role in the propagation of online hate on social media. I use a mixed method approach involving manual and automated analysis of social media data mostly taken from Twitter, Instagram, and Telegram. Though no book can be comprehensive enough, this manuscript offers the reader a modest understanding of the important aspects that negatively impact certain communities such as racialized groups and women. The quality of online hate becomes notably different at the intersection of these identities, especially when taking into account religion, ethnicity, gender, and race.

We all sometimes ‘lurk'in online spaces without posting or engaging, just reading the posts and comments. But neither reading nor lurking are ever passive acts. In fact, readers of social media are making decisions and taking grassroots actions on multiple dimensions. Unpacking this understudied phenomenon, this book challenges the conventional perspective of what counts as participatory online culture. Presenting lurking as a communication and literacy practice that resists dominant power structures, it offers an innovative approach to digital qualitative methods. Unique and original in its subject, this is a call for internet researchers to broaden their methods to include lurkers'participation and presence.

This book offers a detailed exploration of the role social media plays in our daily lives and across a variety of contexts, from social networking sites, messaging applications, and enterprise communication platforms to virtual reality.Offering readers an introduction to the uses, effects, and central debates surrounding the subject of social media, this text is organized into three sections, each with a distinct focus. Part I provides an overview of social media, defining it through communication characteristics and exploring both theoretical and practical approaches to understanding it; Part II examines the impact of social media on individual users, including its effects on expression, health, and relationship management; and Part III investigates the wider social implications of social media, including its impact on politics, entertainment, marketing, and information consumption. Featuring key contemporary case studies and learner-centered exercises throughout, this book offers a rich and engaging look at the most pertinent issues of the social media era on both an individual and societal level.This is an essential text for students of digital media, communication, journalism, and beyond, as well as a useful resource for researchers and industry professionals interested in exploring the social and psychological effects of social media.

With the revolution in information technology, concerns about the proliferation of false, unverified, and misleading information have been growing. As one of the severe public health crises in modern history, the COVID-19 pandemic has provided a novel context for the'post-truth'research. In a'post-truth'era, people are no longer interested in investigating objective facts, but tend to curl up in echo chambers and resonate with like-minded others. Against this backdrop, this book (1) systematically conceptualises'post-truth'and analyzes its defining characteristics and driving forces, (2) examines the nuanced effects of information sources and news consumption behaviours and strategies on COVID-19 misperceptions and knowledge, (3) explores the role of social media in shaping COVID-19-related misperceptions and knowledge, and (4) highlights the importance of news media literacy in navigating the'post-truth'era.The book will be essential reading for students and scholars of media and film studies, communication studies and comparative studies. It will also be a useful reference for medical and media professionals such as doctors, nurses and journalists.

This book investigates all facets of Chinese tourism in a single destination, and its fascinating rise and evolution. It provides an overview of the first two decades of twenty-first century Chinese tourism in Australia, covering the early days, when Chinese tourism was mainly guided package tours with tourists visiting standard iconic sites, and its evolution into more individualistic tourism, with younger tourists seeking out sites of particular interest. Many of these ‘new sites'are places where self-photography has particular merit, chosen in part because they are colourful, and images are distributed in real time to communicate with others and enhance social status. This quest for distinctiveness and colour has contributed to creating a distinctly Chinese tourist geography of Australia, analysed here in relation to conventional tourism geographies. The book takes a deliberately chronological approach to focus on the speed of change, discussing the more exciting and active'new tourism'in ways that integrate qualitative and quantitative research, and provide a basis for international comparison and discussion of key emerging themes in tourism studies.

Using a multidisciplinary and intersectional approach, this book explores the social factors that influence the ways in which societal norms police fat bodies. Chapters examine the racist and colonial constructions of Western beauty norms as well as the evolution of anti-fat bias and fat liberation, before delving into the relationship between social media and body size activism, with a particular emphasis on social media companies censoring fat people. The authors draw on first-person narratives of artists, activists, and fat social media users to unpack how, these mostly women, have used their bodies to transform the negative social perceptions of fat people. This book will be of interest to scholars and students in Sociology, Gender Studies, History, and Media Studies who research body size activism and beauty norms.

Social media influencer marketing emerged in Web 2.0 as a new form of celebrity endorsement in which the Internet-famous create word-of-mouth marketing for brands and organizations on their personal social media pages, blurring the line between organic and sponsored content for their followers. This book explores social media influencer marketing through the lens of philosophy of communication with a praxis-centered approach. Kati E. Sudnick utilizes a multitude of theoretical touchstones—including Christopher Lasch's narcissistic culture, Marshall McLuhan's global village, Daniel Boorstin's human pseudo-event, Jacques Ellul's propaganda, and the interplay between charismatic leadership and parasocial relationships—in order to consider consequences surrounding Hannah Arendt's social condition, which appears in hyper-form within social media influencer marketing as a major integrated marketing communication tool. Sudnick applies these concepts to three major case studies surrounding Audible, BetterHelp, and Fyre Festival, drawing implications and conclusions for this integrated marketing communication tactic in an era entrenched within the banality of the social. Ultimately, the author argues for a more aware and conscientious public when it comes to engaging with influencers online. Scholars of communication, philosophy, and media studies will find this book of particular interest.

This book presents perspectives from South Asian countries, such as India, Nepal, Sri Lanka, Bangladesh, and Bhutan. It brings in-depth perspectives on content, communication, and community between communication theory and the digital news ecosystem rooted in a South Asian culture-centric approach. The book thoroughly investigates changes in the regulatory framework, regulations, policies, and code of conduct. It engages debates on digital journalism practices modeled around mobile journalism, immersive storytelling, and gamification in the context of local and hyper-local communities in South Asia. The book provides a cohesive compilation offering readers an up-to-date and comprehensive understanding of digital developments in journalism. It also helps journalists and practitioners working in news media to discover new types of information flows in a rapidly changing news media landscape.Digital Journalism: Perspectives from South Asia is a descriptive, exploratory book on digital journalism practices and policies followed in India, Nepal, Sri Lanka, Bangladesh, and Bhutan. It brings in-depth perspectives on content, communication, and community between communication theory and the digital news ecosystem rooted in a South Asia. What makes this book interesting to read is the integration of forms with manifestations on ground intersecting identities and ideologies. The book thoroughly investigates changes in the regulatory framework, regulations, policies, and code of conduct. Various chapters in the book pursue significant and exciting topics on the changing spaces of news production and consumption, the inter relationship between old and new media, everyday digital news usage and engagement, social media for news, revenue models for digital journalism among others. The highlight of this book is engaging debates on digital journalism practices modeled around mobile journalism, immersive storytelling, gamification, in the context of local and hyper local communities in South Asia. Since Digital Journalism draws extensively from algorithms, matrices and analytics, this book has exclusive chapters on data journalism, data visualization and big data.. The book provides a cohesive compilation offering readers an up-to-date and comprehensive understanding of digital developments in journalism. It also helps journalists and practitioners working in news media to discover new types of information flows in a rapidly changing news media landscape. It also articulates indegenous concerns of journalists, their security, risks and challenges as they explore the new contours of journalistic practices.

​This book explores the discursive dimension of Russia's invasion of Ukraine. It analyzes how political leaders, mass media, social media, and ordinary people in Ukraine, Russia, the United States, the United Kingdom, and France discuss the war. War propaganda and counterpropaganda structure discourses about the invasion, strengthening post-truth conditions. The book highlights the consequences of the growing distrust in the institutional truth-teller, mass media. Russia's invasion of Ukraine is the first social media war. Social media became the principal source of information about the invasion. The rise of digital media did not change the tendency of the discourses about war to be territorially segregated according to national boundaries. Nationalization of discourses about war continues to prevail over their globalization. The corpora containing more than 180 million words in four languages inform the analysis. The data was collected during the first year and a half of Russia'sall-out war in Ukraine.

This two-part volume, the first of its kind, examines current pedagogical modules and research directions in public relations and communication management, identifying emerging issues driving the practice in Africa. In comparison to its Western and Asian counterparts, literature on public relations management in Africa is limited, and much of it is examined through the lenses of Western philosophies and pedagogies, failing to reflect Africa's socioeconomic, political, and cultural contexts. This project aims to change that. ​Albert Volume 2 brings together African scholars, moving beyond organizational impact to share the wider theoretical and practical perspectives on the practice of public relations on the continent, within its cultural, global, and technological milieu.Through conceptual discussions and empirical analyses, this volume shows how Africa is gradually coming out of the shadows of the Western world by building a body of knowledge the reflects the nature of public relations management on the continent. Chapters cover: how public relations contributes to strategic management in Africa; health communication and public relations management; strategic management of issues, as well as the implications of the fourth industrial revolution for public relations practice in Africa.

This edited book offers insight into the linguistic construction of prejudice and discrimination in social media. Drawing on the outputs of a three-year research project, NETLANG, involving scholars from five European countries (Portugal, Czech Republic, Estonia, Finland and Poland), as well as on external contributions from participants in the project's final conference, the collection brings together a variety of linguistic approaches to the study of online hate speech, ranging from pragmatic to syntactic, morphological, and lexical analyses, with a considerable focus on Natural Language Processing and Corpus Linguistics. Data from English, Portuguese, Danish, Lithuanian, Persian, Polish, and Slovenian are examined, along with various geopolitical contexts for hate speech, especially anti-refugee and anti-immigrant discourse. The authors explore a continuum of overt to covert textual data, namely: (i) structural elements, such as syntactic and morphological patterns which recur throughout the texts; (ii) lexical and stylistic elements, revealing the often implicit ways in which vocabulary choices and rhetorical devices signal the expression of hate; and (iii) interactional elements, concerning the pragmatic relationships established in online communicative exchanges. The chapters cover numerous types of prejudice, such as sexism, racism, nationalism, antisemitism, religious intolerance, ageism, and homo/transphobia. The book will be of interest to an academic readership in Linguistics, Media Studies, Communication Studies, and Social Sciences.

How can we build back truth online? Here's how.How can we build back truth online? In this book, researcher Leslie F. Stebbins provides solutions for repairing our existing social media platforms and building better ones that prioritize value over profit, strengthen community ties, and promote access to trustworthy information.Stebbins provides a road map with six paths forward to understand how platforms are designed to exploit us, how we can learn to embrace agency in our interactions with digital spaces, how to build tools to reduce harmful practices, how platform companies can prioritize the public good, how we can repair journalism, and how to strengthen curation to promote trusted content and create new, healthier digital public squares.New, experimental models that are ethically designed to build community and promote trustworthy content are having some early successes. We know that human social networks—online and off—magnify whatever they are seeded with. They are not neutral. We also know that to repair our systems we need to repair their design.We are being joined in the fight by some of the best and brightest minds of our current generation as they flee big tech companies in search of vocations that value integrity and public values. The problem of misinformation is not insurmountable. We can fix this.

This book offers an excellent source of knowledge for readers who are interested in keeping up with the developments in the field of cyber security and social media analysis. It covers the possibility of using augmented reality to monitor cyber security feeds in a multitasking environment. It describes a real-time scheduled security scanner. E-commerce concept labeling is tackled by introducing a lightweight global taxonomy induction system. Blogsphere analytics and online video narratives and networks are explored. The effect of global and local network structure, credibility based prevention of fake news dissemination, and detection of trending topics and influence from social media are investigated.This book helps the reader in developing their own perspective about how to deal with cyber security and how to benefit from the development in technology to tackle cyber security issues. The reader of this book will realize how to use various machine learning techniques for tackling various applications involving social medial analysis.

Experimenting with Emerging Media Platforms teaches students in media tracks – journalism, advertising, film, and public relations – how to independently field test and evaluate emerging technologies that could impact how media is produced, consumed, and monetized in the future.Taking a unique trial-and-error approach, the author encourages students to go against their desire for perfection and instead plunge into exercises with the full expectation that they will'fail'many times before they succeed. Through focused assignments, this book provides pointers on how to familiarize oneself with current technology, including extended reality (XR, VR, AR, and MR), open-source coding, photogrammetry, aerial imagery using drones, automation, and artificial intelligence. Readers are invited to create and test their own hypotheses and work outside of their comfort zones to reach conclusions on how a technology could enhance storytelling for a particular audience. Through experimentation guided by workbook exercises, case studies from students and media practitioners, practical tips, and reminders about ethical decision-making, students will learn how to work like explorers and civic hackers to enact change in the media landscape. Readers are invited to share their final field test results online through the book's companion website and social media channels, where the author will post links to further reading, coding templates for simple projects, and short video tutorials.Built around an established course being taught by the author and informed by over 20 years'experience in media industries, Experimenting with Emerging Media Platforms is essential reading for aspiring media professionals and students undertaking courses such as Emerging Media, Media Innovation, and Media Startups.For additional resources, please see the companion website: www.emergingmediaplatforms.com.

This book includes the proceedings of the fourth workshop on recommender systems in fashion and retail (2022), and it aims to present a state-of-the-art view of the advancements within the field of recommendation systems with focused application to e-commerce, retail, and fashion by presenting readers with chapters covering contributions from academic as well as industrial researchers active within this emerging new field. Recommender systems are often used to solve different complex problems in this scenario, such as product recommendations, size and fit recommendations, and social media-influenced recommendations (outfits worn by influencers).

Die Digitalisierung führt zu unterschiedlichen Herausforderungen innerhalb des Journalismus. Konstruktive Journalist:innen setzen sich mit der Frage auseinander, welche Funktionen Journalismus im 21. Jahrhundert zu erfüllen hat. Dabei stehen für sie Lösungsorientierung und Perspektivenreichtum im Fokus der Berichterstattung. Zudem ist es ihr Ziel, durch das Berichten gesellschaftlich relevanter Informationen zu einer mündigen Bevölkerung beizutragen. Im Zuge dessen nimmt die Stärkung prosozialer Selbstwirksamkeitserwartungen und Verhaltensintentionen eine zentrale Rolle ein. Obwohl gerade jüngere Generationen zunehmend konstruktive Elemente in der Berichterstattung fordern, versuchen Medienorganisationen durch aufmerksamkeitserregende Schlagzeilen und Dramatisierungen, ihr Publikum in digitalen Sphären an sich zu binden. Dies hat zur Folge, dass Phänomene wie'news fatigue'oder'doomscrolling'an Relevanz gewinnen. Die vorliegende Arbeit untersucht zunächst, wie konstruktive Nachrichten in sozialen Netzwerken aufbereitet werden können, um Rezipient:innen nachhaltig zu erreichen. Weiterhin geht sie der Frage nach, ob das Berichterstattungsmuster tatsächlich Prosozialität bzw. Engagement in der Gesellschaft fördert.

Addressing plastics can feel overwhelming. Guilt, shame, anger, hurt, fear, dismissiveness, and despair abound. Beyond Straw Men moves beyond “hot take” or straw man fallacies by illustrating how affective counterpublics mobilized around plastics reveal broader stories about environmental justice and social change. Inspired by on- and offline organizing in the Global South and the Global South of the North, Phaedra C. Pezzullo engages public controversies and policies through analysis of hashtag activism, campaign materials, and podcast interviews with headline-making advocates in Bangladesh, Kenya, the United States, and Vietnam. She argues that plastics have become an articulator of crisis and an entry point into the contested environmental politics of carbon-heavy masculinity, carceral policies, planetary fatalism, eco-ableism, greenwashing, marine life endangerment, pollution colonialism, and waste imperialism. Attuned to plastic attachments, Beyond Straw Men illustrates how everyday people resist unsustainable patterns of the plastics-industrial complex through imperfect but impactful networked cultures of care.

Die Beiträge dieses Bandes analysieren die verschiedenen traditionellen und neueren Mittel der Kampagnenkommunikation sowie die Berichterstattung der Medien im Bundestagswahlkampf 2021. In der Fortschreibung früherer Untersuchungen dokumentieren sie zudem langfristige Trends in der Zeitungs- und Fernsehberichterstattung über die Kampagne.

Der Band lotet Grenzen und Schnittstellen in den Bereichen Kommunikation, Werbung und PR im digitalen Zeitalter aus. Vor allem Übergänge zwischen analogen und digitalen Kommunikationsformen stehen im Brennpunkt. Zentrales Anliegen ist die Erörterung von Potenzialen und Beschränkungen von herkömmlichen und neuen Formaten u.a. in Bezug auf Meinungsführer (Influencer), soziale Netzwerke (Social Media), relevante Botschaften (Content Marketing), Markenkommunikation, öffentliche Kommunikation und sprachliche Ausdrucksformen. Dabei werden neueste Forschungsergebnisse mit Fallstudien aus der Kommunikations- und Wirtschaftspraxis verknüpft.

This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.This updated edition takes a critical look at advertising and promotion during the explosion of digital and social media, as well as with significant social and cultural shifts, including the COVID-19 pandemic, the rise of the Black Lives Matter movement, the destabilization of democracies and rise of authoritarianism around the world, and intensification of the climate crisis. The book offers global perspectives on advertising and promotion with attention to issues of diversity and difference. It contains eight sections: Historical Perspectives on Advertising and Promotion; Promotional Industries; Advertising Audiences; Advertising Identities; Advertising and/in Crisis; Promotion and Politics; Promotionalism and Its Expansions; and Advertising, Promotion, and the Environment.With chapters written by leading international scholars working at the intersections of media and advertising studies, this book is a go-to source for scholars and students in communication, media studies, and advertising and marketing looking to understand the ways advertising has shaped consumer culture, in the past and present.

The internet brings new urgency to the study of folklore. The digital networks we use every day amplify the capacity of legends to spread swiftly, define threats, and inform action. Using the case of a particularly popular digital bogeyman known as the Slender Man, Andrew Peck brings the study of legends into the twenty-first century. Peck explains not only how legends circulate in the digital swirl of the internet but also how the internet affects how legends seep into our offline lives and into the mass media we consume. What happens, he asks, when legends go online? How does the internet enable the creation of new legends? How do these ideas go viral? How do tradition and technology interact to construct collaborative beliefs? Peck argues that the story of the Slender Man is really a story about the changing nature of belief in the age of the internet. Widely adopted digital technologies, from smartphones to social media, offer vast potential for extending traditional and expressive social behaviors in new ways. As such, understanding the online landscape of contemporary folklore is crucial for grasping the formation and circulation of belief in the digital age. Ultimately, Peck argues that advancing our comprehension of legends online can help us better understand how similar belief genres—like fake news, conspiracy theories, hoaxes, rumors, meme culture, and anti-expert movements—are enabled by digital media.

The cultural ramifications of online live streaming, including its effects on identity and power in digital spaces.Some consider live streaming—the broadcasting of video and/or audio footage live online—simply an internet fad or source of entertainment, yet it is at the center of the digital mediation of our lives. In this edited volume, Johanna Brewer, Bo Ruberg, Amanda L. L. Cullen, and Christopher J. Persaud present a broad range of essays that explore the cultural implications of live streaming, paying special attention to how it is shifting notions of identity and power in digital spaces. The diverse set of international authors included represent a variety of perspectives, from digital media studies to queer studies, from human-computer interaction to anthropology, and more.While important foundational work has been carried out by game studies scholars, many other elements of streaming practices remain to be explored. To deepen engagement with diversity and social justice, the editors have included a variety of voices on such topics as access, gender, sexuality, race, disability, harassment, activism, and the cultural implications of design aesthetics. Live streaming affects a wide array of behaviors, norms, and patterns of communication. But above all, it lets participants observe and engage with real life as it unfolds in real time. Ultimately, these essays challenge us to look at both the possibilities for harm and the potential for radical change that live streaming presents.

This book systematically and comprehensively studies on alternative media in Taiwan, using a historical approach and primary data and first hand collected materials to examine how political openness and social movement in the 1980s through the 1990s in Taiwan enabled the rapid growth and wide development of Taiwan's alternative media, what impact the alternative media in Taiwan had on its socio-political transformation, and what implications Taiwan's case of alternative media has for other societies, especially for other Asian societies. This book would be a good reading for intellectuals, media professionals, government analysts, and the general public as well, who are interested in this topic.

This two-part volume examines current pedagogical modules, research directions and other emerging issues in public relations and communication management in Africa. In comparison to its Western and Asian counterparts, the literature on public relations management in Africa is limited, and much of it is examined through the lenses of Western philosophies and pedagogies that do not generally resonate with Africa's socioeconomic, political, and cultural contexts. This book aims to change that. Through analyzing the organizational dynamic, Volume 1 brings together contributors from across Africa to provide valuable insights into how public relations contributes to organizational effectiveness on the continent. Chapters discussed include a review of public relations research in Africa, the role of the African CEO as a public relations activist, the use of social and digital media in public relations, the measurement and evaluation of communication programs, and the implications of the fourth industrial revolution on public relations practice in Africa. Providing important pathways and overviews of public relations management in Africa, this volume not only highlights current practices but offers insights into the future of the practice within its evolving global landscape.

Soziale Medien haben die Kommunikation und Interaktion in der heutigen Gesellschaft grundlegend verändert. Sie werden nicht nur von Privatpersonen genutzt, sondern sind auch in Organisationen des öffentlichen Sektors wie den Streitkräften allgegenwärtig. Dieses Buch untersucht die Chancen und Risiken von Social Media im Kontext der Streitkräfte aus einer internationalen, sozialwissenschaftlichen Perspektive. Es erörtert die Auswirkungen sozialer Medien auf den Alltag von Militärangehörigen und analysiert, inwieweit soziale Medien deren Leistung beeinflussen, sei es als Ablenkung oder als Quelle wahrgenommener Wertschätzung. Sie beleuchtet insbesondere die Darstellung von Männlichkeit und Weiblichkeit in militärischen Social-Media-Kanälen, da die Art und Weise, wie das Geschlecht in den sozialen Medien dargestellt wird, Auswirkungen darauf hat, wie sich zukünftige Rekruten und - am anderen Ende des militärischen Karrierespektrums - Veteranen angesprochen fühlen. Das Buch befasst sich auch mit der neuen Form der Folgediskussion, die es den Streitkräften ermöglicht, mit der Bevölkerung zu interagieren. In den sozialen Medien werden die Streitkräfte öffentlich präsentiert, was die Meinung der Öffentlichkeit über sie prägt. Außerdem können die Streitkräfte die Debatten als Instrument zur Beobachtung der Einstellung der Gesellschaft zu ihnen oder zu Ereignissen, die sich auf die Gesellschaft auswirken, nutzen. Umgekehrt können die sozialen Medien den Militärangehörigen eine Stimme verleihen und ihnen ermöglichen, sich öffentlich Gehör zu verschaffen. Da Diskussionen in sozialen Medien nur begrenzt kontrollierbar sind, verändert der Kontext, in dem die Streitkräfte diskutiert werden, ihren Einflussbereich und führt möglicherweise zu einem Kontrollverlust. Ein extremes Beispiel hierfür ist die Nutzung sozialer Medien als Instrument zur strategischen Verbreitung von Fehlinformationen, um die öffentliche Meinung zu beeinflussen und die nationale Sicherheit zu gefährden. Darüber hinaus führt die Nutzung sozialer Medien zur Demoralisierung von Gegnern oder zur Beeinträchtigung ihrer Glaubwürdigkeit dazu, dass soziale Medien als Cyberwaffe betrachtet werden, die Politik und militärische Aktivitäten beeinflusst.

This book provides you with a concise and accurate overview of the key business challenges, opportunities and risks related to social media. Regardless of the type and size of company or department you manage, whether you offer industrial goods, consumer goods or services - social media is a factor you should monitor and manage. Stefanie Babka helps you ask yourself and your employees the right questions, find answers and thus face the internal challenges. Because social media is a management task. For example, the following questions are highlighted: Are you aware of the risks of uncoordinated and improper use of social media by your employees in their private or professional lives? Have you taken everything into account in terms of data protection law, or do you already have one foot in jail as a manager? Are you spending too much money on social media campaigns? Do you have the right social media strategy? Is it aligned with your company's goals? Are you in control or does social media anarchy reign in your company? What opportunities and risks do internal social media applications bring for collaboration in teams or organizational units? How can social media be used as a strategic management tool? Social media concerns every company. Whether you like it or not. For the 2nd edition, all contents have been revised and the chapter'As a manager on the social web'has been expanded to include, among other things, the topic of virtual management and leading virtual teams.

Die Rezeption vielfältiger Nachrichten führt zu normativ wünschenswerten Effekten. Zuletzt haben sich die Sozialen Medien für manche als wichtigste Nachrichtenquelle etabliert. Kann das dort präsentierte Nachrichtenangebot Ansprüche an Vielfalt genauso einlösen, wie andere Zugangswege? Und welche Kriterien beeinflussen die Nachrichtenselektion von Gatekeepern in den Sozialen Medien? Bisher wurden diese Fragen nur unzureichend untersucht. Ziel dieser Arbeit ist daher die Identifikation von Artikel- und Meldungsmerkmalen, die die journalistische Verbreitung von Nachrichten in den Sozialen Medien befördern. Die Vielfalt des Nachrichtenangebots in den Sozialen Medien wird zudem ihrem Äquivalent auf journalistischen Webseiten gegenübergestellt. Dazu wird eine qualitative Expertenbefragung mit einem inhaltsanalytischen Input-Output-Vergleich journalistischer Artikel verknüpft. Die Ergebnisse attestieren dem in den Sozialen Medien journalistisch präsentierten Nachrichtenangebot eine nur geringfügig verminderte Vielfalt. Nachrichtenfaktoren üben an diesem Schleusentor hingegen nur einen geringen zusätzlichen Einfluss aus. Stattdessen sind auch bisher vernachlässigte formale Aspekte bedeutsam.

A riveting portrait of how one community used the power of culture to restore their lives and socialconnections in the years after a devastating natural disasterNatural disasters and other such catastrophes typically attract large-scale media attention and public concern in their immediate aftermath. However, rebuilding efforts can take years or even decades, and communities are often left to repair physical and psychological damage on their own once public sympathy fades away. Connecting After Chaos tells the story of how people restored their lives and society in the months and years after disaster, focusing on how New Orleanians used social media to cope with trauma following Hurricane Katrina.Stephen F. Ostertag draws on almost a decade of research to create a vivid portrait of life in “settling times,” a term he defines as a distinct social condition of prolonged insecurity and uncertainty after disasters. He portrays this precarious state through the story of how a group of strangers began blogging in the wake of Katrina, and how they used those blogs to put their lives and their city back together. In the face of institutional failure, weak authority figures, and an abundance of chaos, the people of New Orleans used social media to gain information, foster camaraderie, build support networks, advocate for and against proposed policies, and cope with trauma. In the efforts of these bloggers, Ostertag finds evidence of the capacity of this and other forms of cultural work to motivate, guide, and energize collective action aimed at weathering the constant instability of extended recovery periods. Connecting After Chaos is both a compelling story of a community in crisis and a broader argument for the power of social media and cultural cooperation to create order when chaos abounds.

Financial experts have become ubiquitous on television, radio, and social media. They provide investment advice, interpret market movements, and explain the implications of political events, wielding a great deal of power and influence through their media presence. How do these experts acquire their authority, and what makes displays of financial expertise persuasive to their audiences?Alex Preda provides an ethnographic exploration of how financial expertise is performed and produced in the media, analyzing its features and how audiences react to it. He examines how analysts, anchors, and producers collaborate in manufacturing financial talk that circulates around the world. Preda emphasizes the significance of talk—as opposed to the written word—in finance, as the fabric of many transactions and a means of capturing capital. Analysts and media figures understand financial talk as requiring a skill set distinct from conducting research or representing facts. Preda demonstrates that analysts and media professionals deploy expertise when they engage with audiences in ways that make it difficult to contest the claims conveyed in their talk.The Spectacle of Expertise is based on close observations of TV and radio studios in Hong Kong, a global financial center and a crucial gateway to China, including interviews with audience members and financial analysts who appear as regular guests. It offers new and global perspectives on the relationship between financial expertise and the media, the making of public-expert talk, and how expertise is used to legitimize financialization.

Digital media are normal. But this was not always true. For a long time, lay discourse, academic exhortations, pop culture narratives, and advocacy groups constructed new Information and communications technologies (ICTs) as exceptional. Whether they were believed to be revolutionary, dangerous, rife with opportunity, or other-worldly, these tools and technologies were framed as extraordinary. But digital media are now mundane, thoroughly embedded - and often unquestioned - in everyday life. Digital ICTs are enmeshed in health and wellness, work and organizations, elections, capital flows, intimate relationships, social movements, and even our own identities. And although the study of these technologies has always been interdisciplinary - at the crossroads of computer science, cultural studies, science and technology studies, and communications - never has a sociological perspective been more valuable. Sociology has always excelled at helping us re-see the normal. The Oxford Handbook of Digital Media Sociology is a perfect point of entry for those curious about the state of sociological research on digital media. Each chapter reviews the sociological research that has been done thus far and points towards unanswered questions. The 34 chapters in the Handbook are arranged in six sections which look at digital media as they relate to: theory, social institutions, everyday life, community and identity, social inequalities, and politics & power. More than ever, the contributors to this volume help make it a centralizing resource, pulling together the various strands of sociological research focused on digital media. In addition to providing a distinctly sociological center for those scholars looking to find their way in the subfield, the volume offers top sociological research that provides an overview of digital media to explain our quickly changing world to a broader public. Readers will find it accessible enough for use in class, and thorough enough for seasoned professionals interested in a concise update in their areas of interest.

This book explores social media and technology across the lifespan. The authors argue that those of different ages and life stages have very diverse experiences with these types of media and demonstrate the importance of analysing the entire lifespan in the context of technology use. They acknowledge and celebrate social media for the positives that it can bring to our lives but also recognise that there may be challenges for particular developmental stages.

​Authenticity is a highly-prized concept on social media, but given the history of the term, has it been adequately scrutinised? This book provides an alternative definition of authentic social media practice and suggests that, rather than being an achievable ideal, authenticity reveals itself as an unrepeatable temporary interval. Applying a post-structural lens of performativity, Taylor analyses the resurgence of the authentic as a cultural trend and argues that the professionalisation of social media has given rise to a ‘neoliberal authentic'that equates productivity with self-actualisation, questioning whether society should present this as a cultural ideal. Using a new critical framework, Taylor recontextualises authenticity in a variety of social media practices. This includes authentic self-representation, authentic influence and its effect in influencer culture, as well as meme production as an attempt to find authenticity. Part-reader, part-manifesto, thebook asks readers to reappraise authenticity and provides a working definition for future practice.

This accessible, student-friendly book provides a concise overview of the primary debates surrounding the impact and effects of social media.From Facebook, Twitter, and Instagram to Snapchat and TikTok, social media has become part of our everyday experience. However, its proliferation has brought a myriad of serious concerns about the long-term effects of social media on socializing and personal relationships and the impact on well-being and mental health (particularly in relation to children and adolescents), as well as issues linked to information and culture (such as privacy, misinformation, and manipulation). Featuring contributions by leading international scholars and established authorities such as Christian Fuchs, Henry Jenkins, Michael A. Stefanone, and Joan Donovan, editor Devan Rosen brings together key contemporary research from multiple disciplines in order to provide crucial insight into these debates.This book will be an important resource for students and scholars of media and communication, as well as educators, parents, policy makers, and clinicians interested in the impacts of social media.

In diesem Open-Access-Buch geht Marco Lünich der Annahme verbreiteter Glaubensüberzeugungen von der Qualität und Wirkmächtigkeit von Big Data nach und analysiert die miteinander in Bezug stehenden gesellschaftlichen Überzeugungen von Erkenntnis- und Nutzengewinnen aus Big Data. Das Aufkommen der digitalen Gesellschaft ist eng verbunden mit wirkmächtigen Narrativen wie etwa der Informations- und Wissensgesellschaft. In diesem Zusammenhang wird auch die Möglichkeit der weitreichenden Sammlung und Auswertung von großen digitalen Datenbeständen betont, den sogenannten Big Data. Hervorgehoben wird dabei die besondere Bedeutung von Big Data für die gesellschaftliche Erkenntnis- und Wissensproduktion und den hieraus gezogenen Nutzen. Daher wurde in der Literatur vielfach vermutet, dass sich die Überzeugung von den vermeintlichen Konsequenzen einer Quantifizierung der Welt und vor allem des Sozialen auch in den Köpfen der Menschen verfängt und hierdurch einstellungs- und handlungsrelevant wird. Dieser vermutete Zusammenhang wird im vorliegenden Buch in unterschiedlichen Forschungszusammenhängen des Einsatzes von Technologien Künstlicher Intelligenz empirisch geprüft.

This edited book covers ongoing research in both theory and practical applications of using deep learning for social media data. Social networking platforms are overwhelmed by different contents, and their huge amounts of data have enormous potential to influence business, politics, security, planning and other social aspects. Recently, deep learning techniques have had many successful applications in the AI field. The research presented in this book emerges from the conviction that there is still much progress to be made toward exploiting deep learning in the context of social media data analytics. It includes fifteen chapters, organized into four sections that report on original research in network structure analysis, social media text analysis, user behaviour analysis and social media security analysis. This work could serve as a good reference for researchers, as well as a compilation of innovative ideas and solutions for practitioners interested in applying deep learning techniques to social media data analytics.

Desinformation, Fake News zerstören Vertrauen und ver- oder behindern die rekonstruktive Konstruktion von Wirklichkeit mit weitreichenden Folgen für das individuelle Lernen und das gesellschaftliche Handeln. Die Arbeit beschreibt und definiert vor dem Hintergrund einer theoretisch-analytischen Auseinandersetzung mit dem Wahrheitsbegriff das Realphänomen der Fake News. Im empirischen Teil wird die deutschsprachige Impfkommunikation der Jahre 2018-2019 in ausgewählten Printmedien und auf YouTube im Rahmen einer Inhaltsanalyse unter anderem auf Fake News hin untersucht. Ebenfalls wird die Moral Foundations Theory genutzt, um moralische Inhaltsbezüge zu dekodieren und ihren Zusammenhang mit Fake News herzustellen. Kapitel zur Gesundheitskommunikation und zur Geschichte der Impfgegner bieten weiteren Kontext zur Deutung der Ergebnisse.

In diesem Open-Access-Buch schlägt Matthias Albisser eine Konzeptualisierung von Brand Content als Botschaften der Unternehmenskommunikation vor, die gleichberechtigt eine Unternehmensperspektive (Imageaufbau) und eine Userperspektive (Mehrwert für User) einnehmen. Anhand einer experimentellen Umfrage wird der Einfluss von informativem (Tipps und Tricks) und unterhaltendem (Memes) Brand Content auf das funktionale und das emotionale Markenimage analysiert.