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How much is this sentence worth? This paragraph? This column? Would copying and replicating it elsewhere enhance its value -- or diminish it? Questions about who owns content became a jump ball last week. The struggle results from a rethinking of business models that have existed almost since the birth of print. [ABSTRACT FROM PUBLISHER]

Focuses on the local newspaper, "The Lawrence Journal-World" of Lawrence, Kansas. Comments of Dolph C. Simons Jr., editor and publisher of "The Journal-World" and chairman of the World Company, the newspaper's parent; Web site of the paper and related Web sites; Background on this small-town paper, which emphasizes small-town news; The Simons family's media monopoly; Goals of the paper; History of the town; Role of Simons as a consolidator of local news and information services; Attitudes of print reporters and their editors; Lawrence's rich literary tradition; Offerings from the company, including local freedom-of-information requests; Difficulties persuading readers to interact with online display advertisements.