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The article focuses on a new product for the day-to-day management of printing jobs for newspaper publishing. Part of the reason prepress operators and some designers are less than eager to see Pantone's new Color Bridge process guidebook is the same reason they will want to buy it. It's the definitive industry standard for defining formulas for replicating Pantone Matching System (PMS) colors. Nearly every major graphics software publisher licenses Pantone's color guides and includes the formulas in their products. That overwhelming popularity is also the source of consternation when changes are made. Color Bridge also demonstrates that Pantone has recognized that print workflow has changed in recent years and that the vast majority of printing is now done with digital screens, color management systems, finer screen resolutions and brighter papers. Using color profiles in programs like Adobe Illustrator or InDesign can change the values of colors. When the profile or rendering intent is changed, the ink percentages also change, which effectively means colors keyed to a Pantone formula will change along with them. INSETS: What's New?;A System That Works in the Real World.