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Political advertising on digital platforms has grown dramatically in recent years as campaigns embrace new ways of targeting supporters and potential voters. We examine how political campaign dynamics have evolved in response to the growth of digital media by analyzing the advertising strategies of US presidential election campaigns during the 2020 primary cycle. To identify geographic and temporal trends, we employ regression analyses of campaign spending across nearly 600,000 advertisements published on Facebook. We show that campaigns employed a new strategy of targeting voters in candidates' home states during the "invisible primary." In contrast to earlier studies, we find that home state targeting is a key strategy for all campaigns, rather than just for politicians with existing political and financial networks. While all candidates advertised to their home state, those who dropped out during the invisible primary tended to spend disproportionately more than the candidates who outlasted them. We also find that as the first wave of state caucuses and primary elections approach, campaigns shift digital ad expenditures to states with early primaries such as Iowa and New Hampshire and, to a lesser extent, swing states. [ABSTRACT FROM AUTHOR]

We describe the multi-layer temporal network which connects a population of more than 700 university students over a period of four weeks. The dataset was collected via smartphones as part of the Copenhagen Networks Study. We include the network of physical proximity among the participants (estimated via Bluetooth signal strength), the network of phone calls (start time, duration, no content), the network of text messages (time of message, no content), and information about Facebook friendships. Thus, we provide multiple types of communication networks expressed in a single, large population with high temporal resolution, and over a period of multiple weeks, a fact which makes the dataset shared here unique. We expect that reuse of this dataset will allow researchers to make progress on the analysis and modeling of human social networks. Measurement(s) Call • Text Message • facebook friendship • Proximity Technology Type(s) mobile phone • social network analysis • bluetooth Factor Type(s) timestamp • sex Sample Characteristic - Organism Homo sapiens Sample Characteristic - Environment university campus Sample Characteristic - Location Kingdom of Denmark Machine-accessible metadata file describing the reported data: 10.6084/m9.figshare.11283407 [ABSTRACT FROM AUTHOR]

The digital traces we leave behind when engaging with the modern world offer an interesting lens through which we study behavioral patterns as expression of gender. Although gender differentiation has been observed in a number of settings, the majority of studies focus on a single data stream in isolation. Here we use a dataset of high resolution data collected using mobile phones, as well as detailed questionnaires, to study gender differences in a large cohort. We consider mobility behavior and individual personality traits among a group of more than 800 university students. We also investigate interactions among them expressed via person-to-person contacts, interactions on online social networks, and telecommunication. Thus, we are able to study the differences between male and female behavior captured through a multitude of channels for a single cohort. We find that while the two genders are similar in a number of aspects, there are robust deviations that include multiple facets of social interactions, suggesting the existence of inherent behavioral differences. Finally, we quantify how aspects of an individual’s characteristics and social behavior reveals their gender by posing it as a classification problem. We ask: How well can we distinguish between male and female study participants based on behavior alone? Which behavioral features are most predictive? [ABSTRACT FROM AUTHOR]

The recent availability of digital traces generated by phone calls and online logins has significantly increased the scientific understanding of human mobility. Until now, however, limited data resolution and coverage have hindered a coherent description of human displacements across different spatial and temporal scales. Here, we characterise mobility behaviour across several orders of magnitude by analysing ∼850 individuals’ digital traces sampled every ∼16 seconds for 25 months with ∼10 meters spatial resolution. We show that the distributions of distances and waiting times between consecutive locations are best described by log-normal and gamma distributions, respectively, and that natural time-scales emerge from the regularity of human mobility. We point out that log-normal distributions also characterise the patterns of discovery of new places, implying that they are not a simple consequence of the routine of modern life. [ABSTRACT FROM AUTHOR]

Human mobility patterns are inherently complex. In terms of understanding these patterns, the process of converting raw data into series of stop-locations and transitions is an important first step which greatly reduces the volume of data, thus simplifying the subsequent analyses. Previous research into the mobility of individuals has focused on inferring ‘stop locations’ (places of stationarity) from GPS or CDR data, or on detection of state (static/active). In this paper we bridge the gap between the two approaches: we introduce methods for detecting both mobility state and stop-locations. In addition, our methods are based exclusively on WiFi data. We study two months of WiFi data collected every two minutes by a smartphone, and infer stop-locations in the form of labelled time-intervals. For this purpose, we investigate two algorithms, both of which scale to large datasets: a greedy approach to select the most important routers and one which uses a density-based clustering algorithm to detect router fingerprints. We validate our results using participants’ GPS data as well as ground truth data collected during a two month period. [ABSTRACT FROM AUTHOR]

It has recently become possible to record detailed social interactions in large social systems with high resolution. As we study these datasets, human social interactions display patterns that emerge at multiple time scales, from minutes to months. On a fundamental level, understanding of the network dynamics can be used to inform the process of measuring social networks. The details of measurement are of particular importance when considering dynamic processes where minute-to-minute details are important, because collection of physical proximity interactions with high temporal resolution is difficult and expensive. Here, we consider the dynamic network of proximity-interactions between approximately 500 individuals participating in the Copenhagen Networks Study. We show that in order to accurately model spreading processes in the network, the dynamic processes that occur on the order of minutes are essential and must be included in the analysis. [ABSTRACT FROM AUTHOR]

We study six months of human mobility data, including WiFi and GPS traces recorded with high temporal resolution, and find that time series of WiFi scans contain a strong latent location signal. In fact, due to inherent stability and low entropy of human mobility, it is possible to assign location to WiFi access points based on a very small number of GPS samples and then use these access points as location beacons. Using just one GPS observation per day per person allows us to estimate the location of, and subsequently use, WiFi access points to account for 80% of mobility across a population. These results reveal a great opportunity for using ubiquitous WiFi routers for high-resolution outdoor positioning, but also significant privacy implications of such side-channel location tracking. [ABSTRACT FROM AUTHOR]

This paper describes the deployment of a large-scale study designed to measure human interactions across a variety of communication channels, with high temporal resolution and spanning multiple years—the Copenhagen Networks Study. Specifically, we collect data on face-to-face interactions, telecommunication, social networks, location, and background information (personality, demographics, health, politics) for a densely connected population of 1 000 individuals, using state-of-the-art smartphones as social sensors. Here we provide an overview of the related work and describe the motivation and research agenda driving the study. Additionally, the paper details the data-types measured, and the technical infrastructure in terms of both backend and phone software, as well as an outline of the deployment procedures. We document the participant privacy procedures and their underlying principles. The paper is concluded with early results from data analysis, illustrating the importance of multi-channel high-resolution approach to data collection. [ABSTRACT FROM AUTHOR]

Identifying the factors that influence academic performance is an essential part of educational research. Previous studies have documented the importance of personality traits, class attendance, and social network structure. Because most of these analyses were based on a single behavioral aspect and/or small sample sizes, there is currently no quantification of the interplay of these factors. Here, we study the academic performance among a cohort of 538 undergraduate students forming a single, densely connected social network. Our work is based on data collected using smartphones, which the students used as their primary phones for two years. The availability of multi-channel data from a single population allows us to directly compare the explanatory power of individual and social characteristics. We find that the most informative indicators of performance are based on social ties and that network indicators result in better model performance than individual characteristics (including both personality and class attendance). We confirm earlier findings that class attendance is the most important predictor among individual characteristics. Finally, our results suggest the presence of strong homophily and/or peer effects among university students. [ABSTRACT FROM AUTHOR]