28 results on '"Piercy, Nigel F."'
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2. Evolution of strategic sales organizations in business‐to‐business marketing
3. Improving the relationship between sales and marketing
4. Exploring collaboration between sales and marketing
5. The hidden risks in strategic account management strategy
6. A gender perspective on salesperson organizational citizenship behaviour, sales manager control strategy and sales unit effectiveness
7. The innovation challenges of proactive cannibalisation and discontinuous technology
8. Research in marketing: teasing with trivia or risking relevance?
9. Examining the consequences of sales management control strategies in European field sales organizations
10. Developing market‐driven product strategies
11. A polemic : In search of excellence among business school professors: cowboys, chameleons, question‐marks and quislings
12. Management behavior and barriers to market orientation in retailing companies
13. Salesforce performance and behaviour‐based management processes in business‐to‐business sales organizations
14. Sources of effectiveness in the business‐to‐business sales organization
15. Market orientation is free: the real costs of becoming market‐led
16. Marketing implementation: building and sharing real market understanding
17. The effects of customer satisfaction measurement: the internal market versus the external market
18. Determinants of export performance in a European context
19. What do you do to get customer focus in an organization?
20. The network paradigm and the marketing organization : Developing a new management agenda
21. Customer satisfaction and the internal market : Marketing our customers to our employees
22. Marketing and strategy fit together (in spite of what some management educators seem to think!)
23. Relationship Marketing and Collaborative Networks in Service Organizations
24. The Real Strategic Issues versus Organizational Bureaucracy and Administrative Neatness
25. Adapting Export Business Relationships: The Greek Experience in the UK
26. The Relationship between Exporters from a Developing Country and Importers based in a Developed Country: Conflict Considerations
27. Increasing Planning Effectiveness
28. Exporter‐Importer and Exporter‐Domestic Customer Relationships: Power Considerations
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