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6. Predicting Behavior in Games: Loss Aversion vs. Rank Dependent Utility vs. Range Utility Theory

9. Optimal Stopping with Multi-dimensional Comparative Loss Aversion

13. Fairness Concerns

14. The Problem

16. Impact of Loss Aversion on Marketing

17. Combined with Economics, Predict the Future Development Direction of Catering Industry : Application of Loss Aversion Principle in Starbucks Business Case

20. Supply Chain Coordination of Loss-Averse Retailer for Fresh Produce with Option Contracts

23. Rationality and Loss Aversion

25. Loss Aversion

26. The Effect of Loss-Aversion on Strategic Behaviour of Players in Divergent Interest Tacit Coordination Games

41. Anomaly in Safety Management: Is It Constantly Possible to Make Safety Compatible with Economy?

43. Prospect Theory Based Electricity Allocation for GenCos Considering Uncertainty of Emission Price

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