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The article describes the impact of firms' characteristics on export barriers' perception in the case of Serbian exporters. Topics discussed include the possible correlation of a firm's size, length of export experience and capital ownership to factors that may cause problems for exporting businesses, similarities in export barriers faced by Serbian companies and exporters in other countries, and indications that most export barriers refer to the domestic business environment.

The role of companies and firms has been understood in terms of a commercial business paradigm of perspective that aims on economic profitability and success. However, in the past few years, as a consequence of rising globalisation and critical ecological issues, the perception of the role of companies in the broader societal context in which it operates, has been altered, by redefining the responsibilities of firms towards society and environment along with financial goals. The study proposed to analyse the impact of Firm characteristics toward Corporate Social Responsibility expenditure. The variables used in this research are size of firm, firm profitability, firm leverage, and sales of the firm. The populations are all firm BSE 30 index in 2007-2012 periods. The analysis methods are using multiple regression analysis. The research found that firm size, firm profitability, firm sales, have an influence toward the Corporate Social Responsibility expenditure, while firm leverage have no influence toward the Corporate Social Responsibility expenditure. [ABSTRACT FROM AUTHOR]