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The subject of research is the formation of skills of creative design in the specialty “Tourism ". The aim of the article is to develop a universal design algorithm, the study and application of which would guarantee a high level of assimilation of necessary information, development of creative abilities of students and mastering skills of similar projects. The task of the research is to analyze the professional training of service specialists, to expand the educational and methodological support of tourism specialist training, to propose a new algorithm of investment design for the tourism sector. Research methods. The following general and specific scientific research methods were used in the research process: system approach, methods of logical generalization and comparison, scientific abstraction, methods of synthesis, logical generalization and analogies and foreign scientists and leading experts, analytical materials on the research problem. Results of work. The analysis of professional training of service specialists has been carried out, the educational and methodological support of tourism specialist training has been expanded, a new algorithm of investment design for tourism has been proposed. The obtained results of the research can be used by the educational departments of HEIs of Ukraine to expand educational and professional programs, educational complexes, curricula and work programs. Conclusions: It was found: the implementation of the investment component in modern tourism education requires future professionals in the field of tourism knowledge and skills to develop investment projects, an important factor in the effectiveness of which is favorable for professional self-realization of future professionals; a set of unresolved problems of tourism education related to the readiness of specialists to create and implement investment projects, in particular, in terms of goals, content, learning technologies; the author's position is substantiated that the basis of the content of training of future tourism specialists should be design activities as such, which allows to reveal their creative potential and be embodied in a specific tourism product.

The subject of the article is the theoretical and practical problems of the investment attractiveness level of the enterprise and rating of the analyze methods. The purpose of the work is to determine the nature of the in the level of investment attractiveness of enterprises. Vestment attractiveness of enterprises and research factors that influence will effectively control the methodology of the study. The basic methodology for assessing the investment attractiveness of the enterprise level, the essence of the investment attractiveness of enterprises and the factors that affect it. The results of the work. Investigated methods of evaluation of investment attractiveness of enterprises, determine their strengths and weaknesses. The approach of integrated evaluation of investment attractiveness of the enterprise based on the maximization of individual assessment of analytical performance of enterprises and select the extreme integral indicators of the investment attractiveness. Conclusions. Investment attractiveness of the enterprise is a set of qualitative and quantitative indicators, a comprehensive enhancement of the ability of the invested capital is derived from the characteristics of the investment climate in the country, and as an integral index, which is formed under the direct and indirect effects, or failure determines the desire of the investor to invest in such a tool as a company. Defining the nature of the investment attractiveness of the company and the factorial nature of its formation, in the future we plan to conduct studies the impact of these factors in this paper the direct and indirect impact on the formation of the integral index of the example of a particular company.

The subject of research is theoretical and practical issues of formation of the investment project. The purpose of the study is characteristic of the project and its nature. In this context it is necessary to analyze the life cycle of the project, to describe its main components and to propose ways to improve their efficiency, taking into account specific features. Research methods. A set of scientific methods and approaches, including systemic, structural, comparative, factorial methods that allowed to realize the goal of the study are used in the paper. The results of the study. In the paper the economic substance of the project and its life cycle are considered. The investment projects are classified. The problems which reduced an activity of investment activity in Ukraine in terms of economic transformation are outlined. The directions of improvement of investment attractiveness are suggested. The scope of the results. Investment activity. Conclusions. It should be noted that in the study were considered the essence of the concept of «investment project», a characteristic feature of the implementation process which makes a chance to attract investments. In particular, the implementation of investment projects needs to attract a significant amount of financial resources. Nowadays business investment activity is carried out in the context of limited investment resources, so while designing investments the issues of choice and economic substantiation for using the investment resources from different funding sources need special attention. The refore, to improve investment attractiveness and stimulate investments both exogenous and endogenous levels are offered to improve the investment climate. Moreover, for the full investment potential of Ukraine and its sustainable economic development, government position and comprehensive approach for solving the existing problems related to investment activities is necessary.

In recent years, due to economic and political instability in the country, at industrial enterprises there is a tendency to decrease of investments by investors and, accordingly, reduced the volume of investment resources, which led to a reduction in the rate of implementation of investment projects. This circumstance negatively affected the implementation of innovative technologies, which led to the deterioration of the quality of products and reducing the competitiveness of industrial enterprises on the domestic and foreign markets. Therefore, with the aim of establishing investment activity, it is necessary to develop and implement organizational-economic mechanism of investment projects. In this regard, there is a need in detailed analysis and study of the essence of the interpretation of the organizational-economic mechanism. The article analyses and reflects the opinions of scholars regarding the definition of the definition of «organizational-economic mechanism». Identified and summarizes the approaches of foreign and domestic scientists to the clarification of the constituent elements, that is, the structure of organizationaleconomic mechanism of determination of essence of concepts «organizational-economic mechanism of investment projects». The advantages and disadvantages of existing approaches and proposed conceptual framework of the organizational-economic mechanism at the industrial enterprise. The view on the essence of the definition of «organizational-economic mechanism of investment projects».