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The economic reactivation has taken on great importance in the face of the COVID-19 pandemic throughout the world, as it is paralyzed by its rapid spread. The objective of this paper is to analyze from different theoretical positions the issue of economic reactivation of the industrial sector, and how it can be influenced from different ideals. This is due to the main implications that have arisen, affecting work stoppages and accelerated infections. Therefore, a theoretical approach will be considered, with the support of the literature, so that this research has the characteristics of a documentary, exploratory and descriptive analysis. Subsequently, it was possible to detect that the use of postures contributes to adopting behaviors that improve the industry, allowing them to remain active and competitive in the market, concluding that the functionality of the theories is essential when described about economic reactivation. [ABSTRACT FROM AUTHOR]