28 results on '"Schwarz, Eric C."'
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2. Understanding Sport Consumer Behavior
3. Situation Analysis of Sport Marketing
4. Developing the Strategic Sport Marketing Structure
5. Generating Impacts Through Destination Sport Marketing
6. Pricing Structures and Strategies
7. Prologue
8. Digital Marketing Communications and Technologies
9. Sport Marketing Partnerships: From Prospecting To Activation
10. Nondigital Communications and the Sport Promotional Mix
11. Research and Analytics-Driven Information Systems
12. Product and Service Design and Quality
13. Emotional Intelligence In Sport Marketing
14. Sales and Customer Service
15. Branding and Sport Brand Management
16. Destination marketing and sport
17. Social, digital, and mobile marketing in the sport industry
18. Introduction to sport marketing
19. Communications and the sport promotions mix
20. Sport products and logistics management
21. Sport marketing research and information systems
22. Generating impacts and legacies through sport marketing
23. Sales management in sport
24. Sport consumer behavior
25. Using analytics to determine sport marketing success
26. International and global sport marketing concepts
27. Branding and sport brand management
28. Social responsibility in sport marketing
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