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Innovation is an important recovery strategy for Micro and small Enterprises (SMEs), which are expected to play an important role in the economic recovery and redevelopment in the post-epidemic era. We empirically explore how industry associations impact SMEs' innovation decisions using China Micro and Small Enterprise Survey data. We find that industry associations' information sharing support is possibly weakly dominant in promoting SMEs' innovation decisions in general. The information-sharing support and institutional support are almost equally important for hard product or technical innovation, while industry associations' information-sharing support weakly dominates institutional support for soft innovation. The most important channel for soft innovation in organization, services, marketing or culture is likely to introduce potential customers. We provide policy suggestions on how to guide industry associations to effectively help SMEs' innovations. [ABSTRACT FROM AUTHOR]

Employing OLS, GIVE and propensity score-matching (PSM) methods, this study investigates the impact of industry association on the innovation of small and micro enterprises. Using a survey of China micro and small enterprises (CMES), we find that industry association significantly and positively affects the innovative behaviour of small and micro enterprises, and political connection can enhance the innovative effect of industry association. Enterprises with specific advantages and entrepreneurs with strong innovation awareness and high human capital are likely to be an industry association member. Despite certain discriminations for micro firms, industry association welcomes innovative entrepreneurs and promotes the innovation of its members. [ABSTRACT FROM AUTHOR]