1. Discovery: The Key To Digital Fortune.
- Author
-
PHAM, ALEX
- Subjects
- *
DIGITAL music , *MUSIC & the Internet , *MUSICAL groups , *MUSICIANS , *ECONOMICS , *CONFERENCES & conventions , *COMPUTER network resources , *MARKETING - Abstract
A white paper from "Billboard" magazine's 2012 FutureSound Conference is presented on the economic aspects of digital music sales and music marketing on the Internet. Advice for musicians to find new fans is presented, such as completing a band profile on the social media website Facebook, creating a band website, and offering free information to encourage interest. Conference attendants such as Tim Quirk from Google Music and Fred Wilson from Union Square Ventures are quoted. INSETS: Discovery Channel;Friending The Band.
- Published
- 2012