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We analyze the online corporate communications of 17 institutions of the library and information science area, selected from those contained in the Anuario de bibliotecas españolas 2009 (Spanish libraries yearbook) of the Fundación Alonso Quijano. We analyze the management and communication effectiveness of the brands present on their portals, based on a model designed for this purpose. Online communication options affect the image and reputation of companies and, therefore, it is essential to take care of them. [ABSTRACT FROM AUTHOR]

Many articles have been written about what digital resources represent —or could represent— for improving the performance of 'memory institutions'. But the majority of them refer to digital resources as things to be consumed and made available to users, but rarely as something to be produced and later made available to them. Starting with the functions of archives, the article proposes the creation of digital resources according to standards (metadata structures, OAI-PMH, semantic Web, etc.) in order to enhance resource discovery and information visibility, for specialists as well as for other types of users. Europe must give top priority to the development of new information retrieval systems and new products based on emerging standards and protocols in order for European countries to achieve a more competitive standing within the information society. [ABSTRACT FROM AUTHOR]

The article begins by providing an overview of the use of external digital information resources in press documentation centres. Secondly, the results of a survey concerning the external commercial digital resources available to the principal Spanish media are presented and discussed. Finally each information resource is briefly analysed. [ABSTRACT FROM AUTHOR]

My News, un servicio de información de prensa desarrollado en España que ofrece el texto completo de diversas publicaciones, en especial de medios de prensa escrita de ámbito nacional, presenta un interfaz renovado con nuevas funcionalidades. Se describen sus orígenes, evolución y características actuales y de analizan las nuevas prestaciones de búsqueda en su hemeroteca y de seguimiento de prensa y creación de alertas. [ABSTRACT FROM AUTHOR]