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The results of a study on the development of a museum-2.0 or social museums and the communication between these organizations and their virtual visitors are presented. We based it on an analysis of the social media profiles of major museums and art centers in San Francisco, London and Madrid. Tracking and monitoring of these profiles was performed from December 2012 to December 2013. In this study, not only is it important how many followers or how many profiles are used in online media communication, but also the communication and curatorial strategies that these institutions apply. We explore the possible development of dialogue spaces, interaction, participation and creation that move toward the idea of a complete virtual and social museum. [ABSTRACT FROM AUTHOR]

Advertising campaigns for film premieres have experienced a cultural, social and technological revolution since the dawn of social networks. Twitter is proposed as a method to study how the box office behaves and how leaders emerge among feature films. This project utilizes the Tengo ganas de ti ("I want you") case to analyze the use of Twitter in the communication campaign of a Spanish film, focusing on the producer's and lead actors' official profiles. Thought leaders unconnected with the production that emerged during the advertising campaign are also investigated. In an effort to understand Twitter as a model for communication campaigns, the official profiles of four films are analyzed: Tengo ganas de ti, Impávido, Lobos de Arga and Els nens salvatges. [ABSTRACT FROM AUTHOR]

We present the theoretical and methodological basis of a model that offers the managers information about their own social networks. We analyzed the nursing directors social networks of hospitals belonging to the Network of Hospitals for Public Use (XHUP) of Catalonia, Spain, and studied the information retrieved from these networks. The proposed model is applied to make a comparative analysis of managers surveyed, in order to improve strategies and to enhance outcomes of competitive intelligence projects. [ABSTRACT FROM AUTHOR]

e-Catalunya is an information system promoted by the Government of Catalonia to support Virtual Communities of Practice through a set of web 2.0 tools. It facilitates collaboration, knowledge sharing and the path towards a more open and efficient organization. The information system's goals are reported in the context of both e-government and new working patterns under the Communities of Practice paradigm. Its functional and organizational characteristics as well as its architecture are also described. Finally, observed results and benefits as well as the lessons learned from five years of operation are explained. [ABSTRACT FROM AUTHOR]

Description of a recent action in the Multimedia Documentation Service of the Department of Library and Information Science at Universidad Complutense de Madrid. A proposal to establish a university-based online publication platform on information science research (Redocom 2.0) is presented, citing precedents produced in this area by the Documentation Service. Contents, structure, systematization, and the corresponding sections are described, with a few conclusions on the matters affecting the present and future of this online medium. [ABSTRACT FROM AUTHOR]

The Argentine history and cultural heritage health network has as objectives the identification, recovery, preservation, valuation and diffusion of the historical, documentary, cultural, museological and architectural health heritage in Argentina. This is possible due to the virtual health library "history and cultural heritage of health" that is based on technical cooperation to support information sources that are treated as public resources. It is a cooperative network built collectively. The BVS (Health Virtual Library) model opened pathways and demand for "south-south" cooperation with other developing regions through scientific and technical health networks. Librarians, who are in charge of the information management, have the mission to be the historical and cultural heritage custodians. The BVS represents a global and regional strategy to achieve open and egalitarian access to information and scientific knowledge. [ABSTRACT FROM AUTHOR]