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Culture is a broad concept that crosses different social sciences, especially after the cultural turn of the mid-twentieth century, before that was mainly the subject of anthropology. This paper focuses on various current theoretical principals that deal with culture and sets special emphasis on the debate on information/communication. The idea is to escape from different binary oppositions and look for complex and dialectical concepts that help us establish truly interdisciplinary debates. [ABSTRACT FROM AUTHOR]

This paper aims to address the grounded theory as an alternative to build substantive theory in the research of social actors in the context of Information and Communication Technologies (ICT). Exist many terms and concepts under discussion to name the actors based on their participation in the Internet, assuming such practices like essential ones to characterize their reality; therefore, it is common that the researchers who had been focused in the lines of social studies of ICT, often face the fact that the study objects and concepts that can explain this reality, have not been conventionalized or theorized enough or even are under construction. The document proposes --as an alternative to these situations-- working with the subjectivity of internet users, as a social actors situated in a particular context of cyberculture, to construct theoretical substantive explanations since a inductive methodological approach supported on grounded theory. [ABSTRACT FROM AUTHOR]