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When comparing themselves with others, people often evaluate their own behaviors more favorably. This egocentric tendency is often categorized as a bias of attribution, with favorable self-evaluation resulting from differing explanations of one’s own behavior and that of others. However, studies on information availability in social contexts offer an alternative explanation, ascribing egocentric biases to the inherent informational asymmetries between performing an action and merely observing it. Since biases of attribution and availability often co-exist and interact with each other, it is not known whether they are both necessary for the egocentric biases to emerge. In this study, we used a design that allowed us to directly compare the contribution of these two distinct sources of bias to judgements about the difficulty of an effortful task. Participants exhibited no attribution bias as judgements made for themselves did not differ from those made for others. Importantly, however, participants perceived the tasks they actively performed to be harder than the tasks they observed, and this bias was magnified as the overall task difficulty increased. These findings suggest that information asymmetries inherent to the difference between actively performing a task and observing it can drive egocentric biases in effort evaluations on their own and without a contribution from biases of attribution.

Following the expanding use and applications of virtual reality in everyday life, realistic virtual stimuli are of increasing interest in cognitive studies. They allow for control of features such as gaze, expression, appearance, and movement, which may help to overcome limitations of using photographs or video recordings to study social responses. In using virtual stimuli however, one must be careful to avoid the uncanny valley effect, where realistic stimuli can be perceived as eerie, and induce an aversion response. At the same time, it is important to establish whether responses to virtual stimuli mirror responses to depictions of a real conspecific. In the current study, we describe the development of a new virtual monkey head with realistic facial features for experiments with nonhuman primates, the “Primatar.” As a first step toward validation, we assessed how monkeys respond to facial images of a prototype of this Primatar compared to images of real monkeys (RMs), and an unrealistic model. We also compared gaze responses between original images and scrambled as well as obfuscated versions of these images. We measured looking time to images in six freely moving long-tailed macaques (Macaca fascicularis) and gaze exploration behavior in three rhesus macaques (Macaca mulatta). Both groups showed more signs of overt attention to original images than scrambled or obfuscated images. In addition, we found no evidence for an uncanny valley effect; since for both groups, looking times did not differ between real, realistic, or unrealistic images. These results provide important data for further development of our Primatar for use in social cognition studies and more generally for cognitive research with virtual stimuli in nonhuman primates. Future research on the absence of an uncanny valley effect in macaques is needed, to elucidate the roots of this mechanism in humans.