Search

NEWTON, Iowa-Hoover has launched an advertising campaign that claims its Self-Propelled WindTunnel upright has superior cleaning performance compared with Dyson upright vacuums. 'Hoover designs its products for high cleaning performance, [...]

CHICAGO-Cleaning products, with and without electric plugs, are benefitting from a sense of feature innovation. Many made their debuts two weeks ago at the International Home & Housewares Show. Such [...]

NEW YORK-This is a story about Dyson, a vacuum cleaner that has blown away retailers by sucking up sales with its iconic design, breakthrough technology and savvy marketing strategy. It [...]

NEW YORK--Can a premium product, with a non-discounted price, backed up by a clearly defined unique selling proposition and a national advertising campaign succeed in a commodity-driven, price-devalued marketplace? More [...]

CHATSWORTH, Calif.-Sanyo is beginning an extended television campaign to promote one of the novel vacuum cleaners it unveiled earlier this year. The Roto-Sweep stick broom with the swiveling head and [...]

WASHINGTON-To no one's surprise, air cleaners are becoming more sophisticated. For every margin-busting model on category killers' shelves, there's seemingly an upscale machine to satisfy the public's demand for a [...]

NEW YORK-'The first problem is they can't find the dust bag. The second problem is they can't find the dust bag.' Those were the findings of Hans Straberg when he [...]

JERSEY CITY, N.J.-If a spot survey of shoppers is any indication, consumers have taken to bagless vacs in a big way. About three-fourths of those interviewed at Newport Centre, which [...]

With a force very much like the products themselves, bagless vacuum cleaners like this Bissell have rapidly overtaken bag models to become the number-one seller in uprights. This special report [...]

Once upon a time, the world sucked up dirt with uprights and canisters, adding a few stick brooms and handheld models for convenience. Today's home averages a reported 3.7 vacuum [...]

21 Home Air Conditioner Like most appliances, this product came into being incrementally. Lord Kelvin developed a pump to remove heat from air, water or soil in 1854, and Alfred [...]

11 Eames Lounge Chair and Ottoman The chair that launched a thousand imitations was first designed for Academy Award-winning film director Billy Wilder. Charles Eames wanted to give his friend [...]

NEW YORK-The daffodils are out, spring training is done, but the pitches for vacuum cleaners continue. In this business, it's always time for a promotion, and spring has its own [...]

CHICAGO-It's ironic that the softest part of the floor-care business these days is the mainstream. Consumers are responding gleefully to opening price points that are dropping like a barometer in [...]

Car Vac How many Eureka vacuum cleaners does it take to pick up a Volkswagen Beetle? Actually, only one, and that's the point of the company's amazing display at the [...]

BOISE, Idaho-ProTeam has added to its line of premium canister and upright vacuum cleaners by introducing a high-powered Wombat canister. The entrepreneurial manufacturer, best known for its backpack vacs, said [...]

HFN REPORT-Extractor products just keep rolling in, and so does the growth. 'There's always more to come,' said Chan Tinkle, Eureka's vice president of marketing. Deep cleaners, with or without [...]

LOS ANGELES-Aside from Hoover's entry into the bagless upright category, vac vendors basically highlighted additions to existing lines. Lightweight, handheld and translucent vacs were all a focus, as were steamers. [...]

TOWSON, Md.-Black & Decker is set to unveil several DustBuster cordless vacuums that feature an enhanced filtration system, among other improvements. The Double Action DustBusters line features four models: a [...]

CHICAGO-Bissell's line of deep cleaners is among the main attractions at the vac maker's booth at the International Housewares Show here. Also starring are the company's uprights, stick vacs, portable [...]

CHICAGO-At the International Houseware's Show here this week, Dirt Devil is focusing on the upright segment, where it is seeing a strong trend toward the high end. The carpet-extractor category, [...]

HFN REPORT-Despite segments of the category that enjoy low household penetration and possess enormous opportunities for growth -- such as deep cleaners -- retailers heading to Chicago in two weeks [...]

Steam systems that clean without chemicals are gaining popularity. About 1.9 million steam carpet cleaners are in use in the US, but the system popular in Europe performs many more cleaning tasks. DeLonghi America Inc plans to advertise its Steam-It-Clean products with infomercials by 4th qtr 1995. Cleaning products sold by AmeriVap Systems and other makers are also described., NEW YORK--Suppliers' efforts to enter the U.S. consumer market with European steam-cleaning systems have been simmering over the past months. Now, they're picking up steam. Manufacturers see a potential market [...]

INFORMAL VISITS BY HFN TO HOME DEPOT, LOWE'S AND SEARS show all three retailers are merchandising dishwashers in different ways. HFN conducted these visits at two locations of each retail [...]

Engaged couples, their eyes wide with thoughts of wedding gifts, stroll the store, clicking off additions to the bridal registry on electronic scanners. Silverplate, furniture, linens, maybe a high- definition [...]

SAN ANTONIO -- Amidst the rising popularity and growth of extractors, Koblenz plans to carve its own niche in the deep-cleaning category with the launch of its revamped shampooer/polisher through [...]

Sales of motorless carpet sweepers remain steady, according to retailers and manufacturers, despite competition from electric cleaning equipment. Betty Smith of Atlanta, GA's Mrs. Sweeper stores said that the company sells at least 24 manuel carpet sweepers per month. For the entire industry, carpet sweeper sales have remained steady at about 1 million units per year since 1985., NEW YORK - Non-motorize carpet sweepers still are sweeping up steady sales despite competition from high-tech electric cleaning machines, manufacturers and retailers report. The most basic and one of the [...]