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The article focuses on the use of social media for fundraising by a school in Massachusetts. The author shares his experience of improving his school's engagement strategies and the use of social media marketing to reinforce fundraising efforts. He mentions how social media and digital storytelling have provided a greater reach and a more robust platform to educate and engage donors.

The article focuses on the need for cultivating a culture of philanthropy for an effective and sustainable fund raising. The author mentions the need to assess the school culture and community and identify ways to raise money in a more meaningful and relevant way. He mentions three fundraising fundamentals to establish a culture of philanthropy.

The article focuses on gift fund raising programs adopted by independent schools in Canada. It mentions the need for schools to focus on successfully nurturing the support of established major donors. It cites the example of Lakefield College School located in Toronto, Canada, where the success of gift fundraising was best maximized through tailored engagement approaches that meet the needs of donors.

The article presents an interview with Independent school professional Mary K. Carrasco on the future of fund raising in independent schools. When asked about the many changes in fund raising witnessed by her, she mentioned that much has changed in terms of the tools available for connecting with alumni and parents, but the fundamentals remain the same. Other topics include the need for schools to invest in advancement programs and importance of endowments.

The article focuses on the challenges involved in independent school fund raising programs in the U.S. It cites a research conducted by the 2019 National Association of Independent Schools (NAIS) with independent school donors, using the Jobs-to-Be-Done (JTBD) methodology. The survey was an effort to help schools to understand the reasons donors give to independent schools.