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This paper looks at the field of information technology (IT) law and its reliance on the buzzwords, jargon and acronyms that tend to alienate serious discussion about some of the deeper socio‐legal issues involved. It is often easy to become confused by the terminology and the technology, which has led to some non‐issues receiving too much interest (the year 2000 bug for example) and some valuable and worthy topics being almost ignored. Some writers and researchers may be tempted to neglect the field because of a lack of understanding of the technology, which may eventually lead to the end of IT law as a serious field of research. This paper will attempt to re‐ignite the jurisprudential debate about the future of IT law research, teaching and practice by looking at the possible trends emerging from the literature.