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Research films are a rarity in sociology. Enthralled by the potential of research films and having made three films so far, the author believes that this medium offers great opportunities for sociologists. As a powerful means of communication with its tremendous appeal to sociologists and the public alike, research films have a future as an effective tool of data collection like surveys and interviews. But this largely depends upon the readiness of sociologists to make use of the medium of film in their research, by sparing some of their time to learn the necessary skills of filming and editing. Making research films is as rigorous as writing a research paper or a book, and it offers a great deal of satisfaction and pleasure to the sociologist-filmmaker. Against a backdrop of the production of the author's own research films, this article looks at the relevance of the medium to present sociological concepts and theses, the work associated with the production of a research film, the skills that can be learned to produce a movie without relying on film professionals, and the impact that it can have on the career of sociologists in the near future. [ABSTRACT FROM AUTHOR]