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This article questions the diverse and, in some cases, contradictory ethical forms present in contemporary neoliberal policy frames. In particular, we analyse the demands of responsibility – as a form of ethical commitment – requested of parents by education policies in the contexts of Chile and Australia. Assuming neoliberalism as a contextualised and multivocal form of governing, we applied a policy sociology approach to study the ethical implications for parents of two recent educational reforms developed in the national contexts of this research. Our analyses show that the emerging demands on parents for responsibility in the educational field exceed univocal forms of individual responsibilisation, encompassing expressions of responsibility that respond to collective and public goals. [ABSTRACT FROM AUTHOR]