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Wind farm complexes have grown in popularity as a form of energy tourism, but to date there is a paucity of research that addresses tourist perceptions of wind farms as a form of special interest tourism (i.e. energy tourism). The scope of this study concentrated on determining and statistically profiling domestic tourists’ perceptions of wind farm complexes for energy tourism purposes. As such, this study applies grounded theory as a means of interpreting domestic tourist perceptions of their lived wind farm experiences. By means of a qualitative research design, the researchers discovered that domestic Chinese tourists found their wind farm experiences were typified by interests in sustainability energy, exposure to differing local cultures, the science surrounding wind turbine technology and personal enrichment associated with the sharing of wind farm experiences with family and friends. The primary implication of this study calls for the deployment of collaborative interagency policies which promote wind farming as part of the government's overall sustainable energy platform while also supporting energy tourism as a means of personal enrichment and a form of economic development. [ABSTRACT FROM PUBLISHER]

Tourism is often regarded as a viable solution to economic crisis, especially for remote areas without many development options. While many tourism destinations have strong cultural or heritage assets, not all destinations have primary attractions that can bring visitors to the region. Rather than developing special interest “themes”, rural areas that do not have enough of any one type of tourism resource to act as a primary draw may consider bundling different attraction types to increase visitation. The purpose of this study is to investigate the preferences of visitors to secondary heritage sites and explore the relationship between heritage tourism and alternative, non-heritage activities in rural areas. Findings revealed that motivation to visit small-scale heritage sites consisted of two dimensions: learning and recreation. The two motivational dimensions influenced visitors’ interest in different heritage attractions and likelihood of visiting heritage tourism “scenarios”. As for alternative activities, there was a cluster of “popular” activities that were enjoyed by both learning-oriented and recreation-oriented respondents, but recreation-oriented visitors were more interested in nature-based activities and sport-related activities than learning-oriented visitors. Findings can help rural communities improve secondary attractions and diversify their tourism product by bundling heritage attractions with non-heritage activities. [ABSTRACT FROM AUTHOR]