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Presents updates on the mass media industry in the U.S. as of June 30, 2003. Bill approved by the U.S. Senate that would strengthen the media regulatory powers of the U.S. Federal Communications Commission; Credibility of NBC and Liberty Media in their bid to acquire the U.S. assets of Vivendi Universal; Factors that led to the positive performance of the TNT television network in the first half of 2003.

Focuses on the response of Nielsen Media Research to issues surrounding its methodology in conducting television viewership survey in the U.S. Decline in young male television viewership; Reasons for the decline according to Nielsen.

Focuses on the success of personal video recorder (PVR) service of TiVo in the U.S. as of June 2003. Information on business deals of TiVo; Cost benefits of subscribing to PVR; Number of PVR users in the country as of June 2003.

Reports on the decision of the National Broadcasting Co. (NBC) to break a taboo against running hard-liquor advertisements with a public service spot warning against drunk driving sponsored by Smirnoff Vodka in the U.S. as of December 2001. Reaction to the move taken by the NBC on hard liquor advertisements; Appeal on the return of liquor advertisements to televisions; Guidelines on hard-liquor advertisements.