1. A Race Between Print and Digital.
- Author
-
Bilton, Nick
- Subjects
- *
IPADS , *ICONS (Computer graphics) , *AUTOMOBILE keys , *APARTMENTS - Abstract
This morning I decide to try a little experiment: I opened up my iPad, clicked on the little Wired icon and purchased the magazine's latest digital issue. After I agreed to fork over $4, it began downloading. For the next phase of the experiment, I grabbed my car keys, left my apartment and drove about 12 blocks to a local magazine store in Brooklyn, where I also purchased the latest issue of Wired magazine, this time in print. I didn't run any red lights, or speed, or park illegally during my shopping expedition. Yet when I returned home with the glossy paper product in hand, the digital iPad version still hadn't finished downloading to my iPad. Anybody who reads Wired would call this an Epic Fail. [ABSTRACT FROM PUBLISHER]
- Published
- 2011