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Abstract: It is commonly understood that households must change their behavior to reduce problems related increased energy consumption and climate change therefore in the search of cheap GHG emission reduction measures households are an important target group because they are responsible for more than 20% of total energy consumption in developed countries. In addition waste management and responsible consumption of products are the key issues in GHG emission reduction. The aim of the paper is to assess GHG emission reduction potential in households in terms of behavioral changes towards sustainable consumption. The review of literature on analysis of households behavioral changes impact on GHG emission reduction was performed; the daily survey of household agenda and energy use records were performed in Lithuania for two scenarios – baseline and GHG emission reduction scenario including energy saving. GHG emission reduction potential in household was assessed based on daily survey data and energy consumption records by applying carbon calculator based on modified coefficients. Evaluated GHG emission reduction potential in households was compared with GHG emission reduction potentials in other sectors of Lithuania. Based on analysis performed in the paper the tools to promote household behavioral changes towards sustainable consumption were proposed. [Copyright &y& Elsevier]