1. Supply of alcohol to underage drinkers: Misperceptions of community norms.
- Author
-
Jones, Sandra C. and Francis, Kate L.
- Subjects
- *
ATTITUDE (Psychology) , *AUTOMATIC data collection systems , *DECISION making , *ALCOHOL drinking , *QUESTIONNAIRES , *SOCIAL norms , *TEENAGERS' conduct of life , *PARENT attitudes - Abstract
Rationale Adult approval and acceptance of alcohol use is highly correlated with underage drinking. Social norms influence young people's decisions to drink alcohol. While there is a dearth of studies to date, it is likely that social norms also influence adults' decisions to provide adolescents with alcohol. Objective The current study explored the (in)consistencies between own and perceptions of others' views of underage drinking and the provision of alcohol to underage drinkers. Methods Computer assisted telephone survey of 1160 adults in two communities in New South Wales, Australia. Results Parents and community members were generally opposed to underage drinking and supply of alcohol to adolescents. Females, older respondents, and those who were parents were significantly more likely to disapprove of both underage drinking and supply of alcohol. However, across all of the behaviours, parents and non-parents alike perceived general community attitudes to be more liberal than their own. Conclusion There is a need for community-based interventions that target parental misperceptions about the prevalence of youth drinking and the acceptability of drinking and supply of alcohol within their local community. [ABSTRACT FROM AUTHOR]
- Published
- 2015
- Full Text
- View/download PDF