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The paper written by Professor Delbert Miller about the future direction of industrial sociology is critiqued. Miller addressed the related two related themes which are the need for sociology departments to remodel offerings to compete for students in the educational marketplace and the importance of sharpening the discipline's identity as a specialization directed at business and industry. As a result of the proposed changes in the discipline, students would become viable candidates for personnel, human resources and industrial relations positions. Miller was not suggesting that sociology departments or industrial sociologists have absolutely avoided applications. Rather, neither has sufficiently developed such programs to brake the loss of sociology majors to university units that promise more marketable training.