This article interrogates shared reading between parents and young children, theorised as 'sensory affinities', understood through a sociological lens. I argue that reading cannot be confined to educational aspects, and towards increased prominence for relational dimensions. I explore the narratives of 29 parents/carers of reading with young children. Drawing on data on the embodied aspects of reading, Mason's concept of affinities illuminates the sensory facets of reading applied to family intimacies. Interventions have hitherto distilled literacy from the wider social context. However, an understanding of reading in the context of families from diverse backgrounds, yields insights into the sensory character of everyday family life. Findings are of significance to sociology broadly, and specifically, families and relationships. Centring families facilitates a fuller understanding of literacy practices. Finally, the focus on an everyday, tangible practice such as reading can support understandings of hidden and taken-for-granted dimensions of family life. [ABSTRACT FROM AUTHOR]