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3. China’s Dominance in Tea Shows No Signs of Waning.

4. Promising New Green Tea Markets Offset Maturing Ones.

5. Matcha, the Jade Green Treasured Cup from Japan: As the matcha boom expands with more matcha F&B items launched in the West and more casual ways of consuming the premium cups in Japan, providing precise information about the product, clear authenticity and better transparency would help further the growth of the industry

6. White Teas: A True Chinese Delicacy: Elegant, rare and exclusive, China's white teas are a small, highly sought after and pricey category, whose appeal is growing among consumers around the world

7. Crafting Sustainable Beer with Coffee & Tea: Asahi YOU. US has found an innovative way to combine waste reduction and sustainability to produce two small batch craft beer lines: using coffee and green tea remnants or by-products

8. Exploring the Growing Tea Subscription Market

9. MOJ Aims to Reinvigorate Japan's Matcha Industry

11. Green Tea is Gaining Ground in Europe: After centuries of black tea being the exclusive cup in Europe, skillful marketing of green tea started in the 1990s. It was based on a strategy of health benefits initiated by multinational tea companies in the mainstream market, together with a novelty and origin approach launched by China in the premium segment

12. Black Tea Remains Favourite in Europe

13. Exploring China's Famous Black Teas

14. Kloth & Kohnken

18. Matcha in the New Era: As the popularity of matcha grows in Western countries, Japan fights competition from other Asian matcha-producing countries by focusing on tradition, modern production and processing techniques, and by producing the highest quality and 'safest' matcha

20. Barriers to Promoting Selenium-Rich Green Tea: While the market for selenium enriched green teas continues to grow, there are obstacles that make promoting them challenging

25. Clipper Tea Expands Product Range in the US

27. The Great Debate: Black Tea vs Green Tea

28. New Brewing Technologies for Today's Teas

29. A New Era of Japanese Black Tea

34. Tea Gardens of Scotland Debuts Teas at Bvlgari Hotel

36. Kloth & Kohnken

37. Japan's World O-CHA (Tea) Festival 2022 Moved Forward with a Hybrid Event

38. Numi Organic Tea Launches Roasted Japanese Green Tea line

39. Kloth & Kohnken: Partner from Product Idea to Distribution

41. Startup KAYTEA Announces Partnership with Sushi Gourmet

42. State of the US Tea Industry.

43. Expanding Japan's Singular Green Tea Economy.

44. Manual or Mechanical Harvesting, That is the Question.

45. History and Changes of Nuwara Eliya Tea: Tea grown in the Nuwara Eliya district of Sri Lanka is praised for its high quality, colour and fragrant flavour, as well as for its complicated history, complete with a romantic yet tragic legend. Annual production is low making the tea even more coveted

46. DID YOU KNOW?

47. Black teas maintain market dominance: while patterns for global tea start to shift in both producing and consuming countries and competition from green tea escalates, black tea continues to dominate worldwide

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