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By analyzing Mexico's productive structure in the 1980s and 2013, this paper explores whether promoting the domestic market may complement the dynamism of the external sector and achieve a process of sustained growth and development for an economy highly integrated into the international market. The methodology applied is an extension of the input-output model and network analysis; in particular, the concept of vertically integrated sectors is a major feature to reach conclusions. The results show that stimulating the domestic market can be a complementary strategy for promoting the export sector to boost growth and economic development. [ABSTRACT FROM AUTHOR]