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Studies have shown that superior performers provide increased productivity, profit and revenue especially for service and business-driven organizations. Undeniably, good people are great for business; however, previous studies provide limited indication on how to identify superior performers from average performers. In this study, the Star-Chef Competency Profile Assessment test was developed to help organizations identify and differentiate superior performers. The instrument helps in identifying and articulating the distinguishing characteristics of people who perform exceptionally well compared to those that do not. The Star-Chef Competency Profile Assessment analyses a person’s fit with six pillars of competency that encompass important competencies required for culinary profession: technical (culinary-specific), non-technical (generic), self-concept, personal quality, physical state and motives. Further, the competency profiling technique utilized the Rasch Measurement Model in identifying the superior performers. Competency profiling assessment was conducted among culinary professionals in Malaysian hotels sector. This is a practical, unique approach in improving organizational talent management practices for employee training and development. Identifying and keeping the superior performers is important in enhancing work performance outcome which eventually will contribute to the organizational effectiveness. This information hones the organization ability to nail down the best employees that could be polished for higher level.