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The article describes an early learning program hosted by book circles in Hamburg, Germany. Parents and children three years old and younger were encouraged to interact with picture books as part of a city-wide reading promotion project directed by Nina Kuhn. In 2007, picture books were handed out to one-year-olds at pediatrician checkups. Weekly book exposure groups were initiated soon afterwards, at which parents and children shared songs, rhymes and finger games while exploring picture books.