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The article concerns the main lines of reception of the philosophical ideas of B. Spinoza. Estimates of the work of this thinker, his role and importance have undergone significant changes in the course of the development of Western European and Russian philosophical thought. It focuses on the study of the transformations occurred in the approach and nature of evaluations of the main philosophical ideas of Spinoza in the Western European philosophical space, primarily in Germany and France. At the same time, we can state that the peak of interest in the philosophy of Spinoza in these national traditions seriously diverges in time. Initially, we can talk about the predominance of interest in Spinoza’s philosophy on the part of German-speaking thinkers. For a long time, Spinoza’s philosophy was characterized as atheistic and, in connection with this, was subjected to fierce criticism. It is the German enlighteners who are credited with reviving interest in Spinoza’s philosophy at a new level. At the same time, the philosophical views of this thinker not only cease to be assessed as atheistic, but are sometimes perceived in the exact opposite way - as imbued with genuine religious faith. F. Schleiermacher can be considered here as a striking example of such an approach to Spinoza’s philosophy. In the future, interest in Spinoza’s philosophy was maintained in the German-speaking philosophical space due to the reception of his ideas by Hegel, Feuerbach, and Neo-Kantians. In French-language philosophy, interest in Spinoza wakes up much later - in the middle-second half of the 20th century, which is associated primarily with such name as Deleuze. However, this “French Renaissance” of Spinoza’s philosophy can be considered as no less significant than the Renaissance of the age of German Enlightenment. It was “French Spinozism” that brought the study of Spinoza’s philosophy to the international level, significantly expanding their conceptual framework.

The article deals with marketing activities, in terms of project management in the field of real estate and associated works. The specificity of the activities of the developer of combining marketing and design activities at different stages of the innovation project. The main feature of the result of the acts and flexible model for the implementation of project activities, depending on the view of the preferences and expectations of the customer in real estate.

The article discusses the management ofproject activities, in terms of project management in the field of innovation management features multifunctional work inconstruction, manufacturing, high-techindustry. The specificity of the activities ofthe classical and neoclassical approachesto the management of innovation projectsis reviewed. The main features and results of the multifactor model supportsmanagement of project activities for theimplementation of innovative applicationsare shown.