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This paper deals with sexual behavior from a gender perspective in women from a town located at the south of Veracruz State, Mexico. I point out how the female sexual behavior is a result from that particular male society and how it imposes moral codes to women, due to their male hegemony which needs to control female sexual behavior. I analyze that sexuality is a social construction and a changing historical product, therefore sexual moral codes are present as changing elements that show in advance the social picture and the female fantasies over their moral obligations. Also, transgressions from the "ruling" perspective are explained in accordance with the idea that accepted sexuality is genderized from a moral point of view but not relevant with the actual activities of the collectivity. [ABSTRACT FROM AUTHOR]

The paper discusses three recent trends in the business world: the presence of greater numbers of women in this activity, the formation of organizations to support their work and the construction of a new profile of women entrepreneurs. I will question about how the increase of women in business has not been reflected in a greater position of them in the direction of the traditional sector organizations. However, it detects a tendency to seek and incorporate non-governmental organizations to support their work with gender claim. [ABSTRACT FROM AUTHOR]