This paper analyzes 621 videos published during two weeks on the front pages or covers of five Spanish digital newspapers (abc.es, elconfidencial.com, elmundo.es, elpais.com and lavanguardia.com). The contents, genres, formats and structures of these videos have important singularities -both own and external production- in regard to the typical audiovisual production of television news. In addition to data from fieldwork, this study provides the ideas from audiovisual department heads about the role of video in digital media. [ABSTRACT FROM AUTHOR]