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This theoretical approach aims to understand how the professional work of journalists and press determine the guideline of news about ethnic minority. For this, Critical Discourse Analysis, Media Sociology, and their corresponding analytical categories, like epistemological and methodological constructs, will be applied. These elements will be related with theoretical and empirical investigations to prove the thesis of this paper: the racist praxis of journalism culture comes from the own conditioning of the work of the media organizations, making a discriminatory discourse about ethnic minority (migrants and native people). [ABSTRACT FROM AUTHOR]