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Copyright of Mediterranean Journal of Communication / Revista Mediterránea de Comunicación is the property of Revista Mediterranea de Comunicacion / Mediterranean Journal of Communication and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The main objective of the present paper is to systematize the contributions of more than 15 15 years teamwork around the understanding of communication as a field of complex inter and transdisciplinary reflections, built on the research practice of the Center for Cuban and Caribbean Social Studies “Dr. José A. Portuondo ”, from the Universidad de Oriente (Cuba). To systematize the results, a large volume of data contained in 49 undergraduated and postgraduated investigations, 60 scientific articles, 8 books, 15 book chapters, as well as the empirical experience accumulated in dozens of communities, cultural projects, social institutions was analyzed., local governments, unions, companies, scientific events among others, where research results have been socialized and introduced. A complex conception of communication of a socio-anthropological and micro-cultural nature is proposed, which is already located in the analysis of the media, cultural management, socio-cultural relations, politics and local development. [ABSTRACT FROM AUTHOR]

Culture is a broad concept that crosses different social sciences, especially after the cultural turn of the mid-twentieth century, before that was mainly the subject of anthropology. This paper focuses on various current theoretical principals that deal with culture and sets special emphasis on the debate on information/communication. The idea is to escape from different binary oppositions and look for complex and dialectical concepts that help us establish truly interdisciplinary debates. [ABSTRACT FROM AUTHOR]

Copyright of Revista del Centro de Investigación. Universidad La Salle is the property of Universidad La Salle and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The professorship in Social Communication began to be part of the FACSO's academic offer in the year 1996. Until that moment, and since its foundation, the institution's mission seemed to be the formation of professionals with a high profile on research. Therefore, the graduates from the Social Communication Degree and the Anthropology -Social and Archaeological- Degree had been, for years, the professionals that FACSO formed and inserted into society. Given the structural transformations that took place during the '90s, universities were told to enlarge their academic offer and to shorten the length of the careers. This was a macro directive that converged with another micro one: the opportunity to form thoughtful and critical professionals of education who were committed with the educational task. In this context arises the professorship in Social Communication and, along with it, an educational career in an institution that had no background tradition in this scope. The goals of this paper are the incorporation into professional life of the graduates of this educational career and the complex scheme of processes and articulations that such a task assumed. We seek to focus on the articulation between the world of the particular everyday life of the subject and the daily activities of the institution in which he/she goes into. Our purpose is to inquire about which and how are the continuities and ruptures with the initial formation that can be noticed in this articulation. Thus, and focusing on the particularities that pose the new graduates from FACSO, the starting point of this paper lies in visualizing the moment of being incorporated into professional life as the interstice in which graduates build up their identity as teachers; hence the importance that is given to this particular moment that will take our attention. [ABSTRACT FROM AUTHOR]

The present paper compares the commuicative definitions of “the social” proposed by Niklas Luhmann and Jürgen Habermas from a systematic perspective. From the results reached, the reciprocal receptions between the authors are discussed and a renewed theoretical interpretation of divergences and convergences is proposed. The hypothesis of the work states that Habermas and Luhmann, based in the concept of communication, converge in a radically dyadic and multi-leveled conception of the sociological analytical unit, however they diverge in its analytical segmentation. [ABSTRACT FROM AUTHOR]

This paper provides an analysis of 37 short audio-visual stories told in sketches (like a storyboard). These works were drawn by teenagers of two high-schools of Federal District, Brazil, within the framework of a project of investigation-action supported by the University of Brasilia. The aim of this analysis is to show the adjustment of the strategy of drawing sketches to the construction of proposals, which arise from the union joining of the creative capacities of the young people together with their position as viewers. It is necessary to mention that the groups of teenagers hadn't attended any courses or audiovisual workshops which become the starting point for the development of a proposal of media literacy in schools. [ABSTRACT FROM AUTHOR]

This paper presents part of an investigation titled «Child and television: contributions to the teacher's work in children's education». It studies the way in which children between three and seven years old have a relationship with television. Starting from the interventions with the kids, new possibilities to teach children how to watch TV are shown. In order to do that, this research is based on the Brazilian teacher Paulo Freire and his concept about reading the world. [ABSTRACT FROM AUTHOR]

This paper offers some elements of discussion to conceptualize the groups emerging in the context of computer-mediated-communication. First, the notion of community is examined using some theoretical perspectives in the field of social sciences. Second, the main conceptions of the relation between the virtual and the real are discussed, applied also to the concept of community. In conclusion, an alternative definition of "virtual community" is suggested in order to account for the sociotechnical exchanges that characterize the Internet. [ABSTRACT FROM AUTHOR]

The present paper tries to measure the journalist's initiative, where it's considered to express himself more freely, in order to accomplish two goals: on one hand, update data about his consideration, status and professional self esteem; on the other hand, discover new challenges he presently confronts, consequence of recent organization schemes inside newsrooms. With this in mind, it's suggested that initiative of that particular professional profile should express more spontaneously within newsrooms, side by side with other professional profiles, where it should acquire more entity and character. Research observation has centred in newsrooms, focusing in daily communication processes. [ABSTRACT FROM AUTHOR]

While the uneven flow of transnational media messages has been widely studied and documented by a number of scholars in different parts or the world, there has been a scarcity of more detailed studies about the kind of foreign supply and its reception and appropriation by different audiences in different countries. This paper reviews most of the recent studies done in Mexico about these two analytical axes and discusses the theoretical implications of their findings. [ABSTRACT FROM AUTHOR]

This essay approaches the problem of TV consumption regarding children in the present situation. It gives an opinion about the former proposals and offers the only possible solution to this particular issue. This paper makes a distinction between two different groups: children (aged 0-15) and youngsters (aged 15-30). They face different sorts of problem. There is just one solution which could work in both cases: the regulation of contents broadcast at specific times. [ABSTRACT FROM AUTHOR]