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The purpose of the study is to investigate how sports associations work with environmental and sustainable development in their work to reduce climate impact. To fulfill the purpose, these questions were used in the study; How do responsible leaders in sports associations work and think about environmental and sustainable development? What is the awareness of the environmental impact in the current situation within the sports association? What does the future hold regarding environmental and sustainable development within the sports association? The study uses a qualitative research method of interviews with the support of an interview guide and the theoretical perspective "institutionalization". In summary, the results of this study show that the sports associations have made changes to society's environment and sustainability, regardless of whether they have been aware or not. It appears that the respondents from the sports associations have not had enough resources or finances to develop towards a more sustainable and climate-smart work. The results show that the concept of environment and sustainability is important in order to be able to maintain the earth's resources for our next generation through commitment, cooperation and education.

The non-profit sector is part of Swedish civil society and an arena where public health work is conducted in most ways. Sports associations contribute to physical activity, teamwork, and increased quality of life. Previous surveys from the Swedish Sports Confederation show that few seniors are voluntarily involved in sports associations. The purpose of the study is to investigate what motivational factors that active seniors in sports associations experience, and how it contributes to their quality of life. For the study, a qualitative method and semi-structured interviews were used as a data collection method. The selection for the study was goal-oriented and consisted of seniors between 65 - 81 years. All were voluntarily involved in sports clubs in Västmanland. Six interviews were conducted and then analyzed with manifest content analysis. The results show that social community and physical activity carried out together have a positive impact on the well-being of seniors and are also the primary motivating factors in the context. Potential obstacles to actively getting involved in sports as a senior are lack of time, fear of not being physically active enough and lack of expertise in the area. One conclusion is that active association life in sports has a positive impact on seniors' perceived well-being and quality of life, which in turn leads to sports associations being a suitable arena for continued health promotion and disease prevention work at population level regarding the target group. Finally, continued research in the subject can be beneficial in getting more active seniors in sports associations. Keywords: increased quality of life, motivating factors, seniors, sports associations, well-being Föreningslivet är en del av det svenska civilsamhället och en arena där folkhälsoarbete bedrivs på flertalet sätt. Idrottsföreningar bidrar till fysisk aktivitet, lagsammanhållning och ökad livskvalitet. Tidigare undersökningar från Riksidrottsförbundet visar att det är få seniorer som är ideellt engagerade i idrottsföreningar. Studiens syfte är att undersöka vilka motivationsfaktorer som aktiva seniorer i idrottsföreningar upplever, och hur det bidrar till deras livskvalitet. För studien användes kvalitativ metod och semistrukturerade intervjuer som datainsamlingsmetod. Urvalet för studien var målinriktat och bestod av seniorer mellan 65 – 81 år. Samtliga var ideellt engagerade i idrottsföreningar i Västmanlands län. Sex intervjuer genomfördes och sedan analyserades med manifest innehållsanalys. Resultatet visar att social gemenskap och fysisk aktivitet som genomförs tillsammans har positiv inverkan på seniorers välmående och är också de största motivationsfaktorerna i sammanhanget. Potentiella hinder att aktivt engagera sig i idrottsföreningar som senior är tidsbrist, rädsla för att inte vara tillräckligt fysiskt aktiv och brist på kompetens inom området. En slutsats är att aktivt föreningsliv inom idrott har en positiv inverkan på seniorers upplevda välmående och livskvalitet, vilket i sin tur leder till att idrottsföreningar är en lämplig arena för fortsatt hälsofrämjande och sjukdomsförebyggande arbete på befolkningsnivå avseende målgruppen. Nyckelord: idrottsförening, motivationsfaktorer, seniorer, välmående, ökad livskvalitet

The purpose of this case study is to examine the crisis response strategies and rhetorical tools Östersunds FK (ÖFK) used in their crisis communication during an economic-crime-crisis. To examine which response strategies ÖFK used to protect their image, Benoit's ​image repair theory (1997)​ supplemented with Bruce & Tahlia’s (2008) ​diversion ​and Coombs ​SCCT​ (2007), are crucial throughout this case study. In addition to that, we have done a rhetorical analysis to examine the use of ethos, pathos and logos in ÖFK:s crisis communication. The analysis indicates that ÖFK mostly used ​ethos​ and ​logos​ as rhetorical tools. Denial​, ​corrective action​ and ​reduce of offensiveness​ were the most common response strategies. Our study provides an insight into how sports associations in Sweden act in crisis. The conclusions are that ÖFK was reactive in their crises communication and we could see tendencies that are consistent with previous crisis communication research in sports association context, but also in political context.

Eighty percent of all adolescents in Sweden aged 13-19 years are physically active in sports associations growing up during their childhood, however, far from everyone continues as they get older. The aim of this study is to increase the knowledge about sports associations views and perceptions regarding why adolescents quit physical activities and how they work to prevent this to occur. Furthermore, this study will examine the perceptions and opinions these sport associations have regarding recruitment of adolescents for coaching and other positions within their association. The data in this study was collected from nine semi-structured interviews with representatives from sports associations in the county of Umeå. The results from the data analysis indicates that the sport associations seems to be aware of this drop out among adolescents and that the reason for this phenomena is complex and individual. Despite this, little action seemed to be taken among these sport associations in order to try to keep young individuals physically active within the club or with recruitment of these individuals as coaches, even if the sport associations considered it as a good solution to the problem. The main conclusion of this study is that if sport associations are in need of preventing youth drop out they have to increase their activities for preventing it. Furthermore they need to start seeing adolescents as resources to the sport association.

De flesta svenska elitidrottsföreningar är ideella till sin karaktär. Den senaste tidens utvecklingvisar dock att idrotten blir alltmer kommersiell och professionell, vilket gör attidrottsföreningarnas organisation mer och mer liknar traditionella företag. Ett tydligt tecken pådetta är att den allsvenska fotbollsföreningen IF Elfsborg uppger i sin senasteverksamhetsberättelse att de sedan några år tillbaka följer sin verksamhet med balanserat styrkort,ett koncept som vanligtvis förknippas med den traditionella företagsvärlden. Syftet meduppsatsen är att ta reda på varför IF Elfsborg valt att använda sig utav ett koncept som i grundenär utformat för företag samt hur de har tolkat konceptet och hur man använder det i praktikenjämfört med vad som beskrivs i litteraturen. För att få svar på våra frågor har vi valt attgenomföra en kvalitativ undersökning genom att intervjua tre personer inom Elfsborg:klubbchefen, ekonomichefen samt en före detta styrelsemedlem som varit med och fört in, ocharbetet med, det balanserade styrkortet i verksamheten.Resultatet visar att man inom Elfsborg egentligen inte styr sin verksamhet med balanseratstyrkort, utan att man snarare skapat en egen modell som man med tiden valt att kalla förbalanserat styrkort då det liknar Elfsborgs modell. Att de två modellerna liknar varandra är tydligtvilket vi visar genom att koppla praktiken till teorin. Elfsborg följer till stor del de fyragrundläggande parametrarna som förespråkas i litteraturen om balanserat styrkort. Vi konstateraräven att anledningen till varför man valt att koppla in balanserat styrkort i verksamheten är att detfanns problem i organisationen som man önskade lösa.

I denna uppsats redovisas en studie av hur svenska idrottsföreningar på landsbygden påverkas av de samhällsförändringar som intåget i det postmoderna samhället har medfört. Det studerade datamaterialet har samlats in genom kvalitativa intervjuer och därefter analyserats genom forskningsmetoden grundad teori. De informanter som deltagit i studien är alla själva verksamma inom idrottsklubbar på små orter, och denna uppsats ger en inblick i deras erfarenheter som förhoppningsvis kan bidra till en ökad kunskap om hur svenska idrottsföreningar på landsbygden kan komma att utvecklas inom de närmaste åren. Resultaten avslöjar att de studerade föreningarna upplever stora problem vid rekryteringen av såväl nya medlemmar som ideellt engagerade tränare och styrelseledamöter. Dessutom påvisar studien en pågående konflikt mellan stad och landsbygd som i synnerhet berör resursfördelning och politisk prioritering. In this thesis, a study of how Swedish sports associations in rural areas are affected by the societal changes which the advent of the post-modern society has brought is declared. The studied data has been collected through qualitative interviews and thenceforth analyzed through the research method grounded theory. The informants who have participated in the study are all active in sports clubs in small villages themselves, and this thesis provides an insight in their experiences which hopefully can contribute to an increased knowledge about how Swedish sports associations in rural areas may develop in the next few years. The results reveal that the studied sports clubs experience severe problems in the recruitment of new members as well as voluntary trainers and members of the board. Moreover, the study proves an ongoing conflict between urban and rural areas which in particular concerns allocation of resources and political priority.

The purpose of this bachelor’s thesis is to examine how public librarians and people engaged in sports associations think of the possibility of collaboration between their organizations regarding children and youth and furthermore how they think this collaboration and collaboration in general would or should be practiced. This is done in the light of the increasing necessity of collaboration in today’s information society as well as the view that reading and sports could make a good match. Focus is placed on the libraries’ perspective and also on the respondents’ perceptions and thoughts. The empirical data were collected through qualitative telephone interviews with seven respondents from both public libraries and sports associations and the results were analyzed using general theories about collaboration from different subject areas as well as the models developed by Patricia Montiel-Overall concerning different levels of collaboration, which were modified to suit the purpose of this thesis. According to the empiric results the majority of the respondents see collaboration in general as a positive activity which helps to develop an organization. Therefore collaboration between public libraries and sports associations is also seen in mostly a positive way but some inhibitors are recognized, lack of time being the most significant. Because of this the thesis concludes that the respondents see lower level collaboration between their organizations as sufficient, even though Montiel-Overall’s models propose that deep collaboration more likely will result in positive outcomes.