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This paper analyzes and generalizes the connotations of business model based on literature review, in particular, accentuating the importance of customer needs to business model's innovation. Then, it, take Zhongshan Telecom as an example, explores Best Tone's innovation and evolution on the basis of customer needs. Analysis shows that the best tone model can realize a win-win situation, for it can better satisfy both the forward and backward customers' needs and efficiently increase the enterprise's revenues.

Service has become an important value-created and competitive instrument in manufacturing industries under the background of knowledge-economy and globalization of economics. It is manufacturers and their customers together in the interactive value-creating processes who create the service value, not manufacturers themselves in their factories. Contrarily to traditional manufacture stream, service value creation processes start with customers' satisfaction and their willing-to-paid value and trace back to arrange or organize the value activities again. In this paper, we delineate customers' value structure and manufacturers' service value activities, and then we discuss how the current manufacture value chain structures affect service value- creating processes. In order to capturing more service profit, manufactures must redesign their service value chain. It is composed of relative basic and auxiliary activities that interact and form a circle close chain. The most important tache in the transformation from traditional manufacture managing patterns to service management patterns is the joint of push and pull, which also is the connection of two different orientations activities. Manufacturing firms must link series of inside value activities into an organic integrated body and aim for servicizing. Finally, we set an example of service innovation and value stream re- engineering in a manufacturer of power generating equipment in China and expatiate how they create and appropriate serve value in the new value structure.

The service value is created by service supplier and customer. In this paper, the relationship between value creation and distribution is described by non-cooperation/cooperation hybrid game. In the first phase of non-cooperation, the service supplier determines whether the service continue and the manufacture determine the quantity of maintaining equipment, then determine the value created by them. In the second phase of cooperation, the value distribution is described by Rubinstein-Stahl bargaining model and both sides' bargaining competence determines the value distribution and the price of service. We use multiple phases pricing adjustment of maintenance-service contract, such as quantity adjustment of manufacture, cost adjustment of supplier and comprehensive adjustment, which guarantees the service value be divided appropriately. We introduce an observation variable Actual Cost, which is regarded as relative transparent cost information and makes possible the adjustment of bargaining competence of service supplier in the next negotiation. Finally a case study sheds light of application of the models.

With listed companies of telecommunications industry of China in 2001, this paper verifies that chairman of board or general manager (CBORGM)'s share-holding contributes to the increasing of Market Value Added (MVA) by analysis-of-variance models. On this base, this paper further discusses relationships between TMT incentive and shareholder's wealth. The results show: (1) whether CBORGM holds share or not affects TMT's compensation and share-holding; (2) for the whole sample, TMT's compensation is significantly positively related with Economic Value Added (EVA) and MVA, proportion of personnel who holds share is significantly positively related with MVA; TMT compensation gap is significantly negatively related with MVA; (3) for sub-samples of CBORGM holding no share, TMT's compensation is significantly positively related with MVA, proportion of personnel who holds share is significantly positively related with MVA; (4) for sub-samples of CBORGM holding share, TMT's compensation is significantly positively related with EVA and MVA