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With the production of their own media material, the ethnic minorities assume responsibility for opposing the predominant media discourses of the majority culture, and fight for their own distinctiveness and (self)representation within the Croatian media sphere. The ethnic-minority media serve not only the purpose of preserving the socio-cultural values and special features of the minority identity, but also of providing information both to a particular community on the intra-ethnic level and to the majority of the Croatian society regarding the situation, the needs and the rights of the minorities themselves. Thus they represent and convey their interests to the general public. This paper aims to investigate how ethnic minorities are represented in the media and to what extent the ethnic-minority media are represented in the media arena of the Republic of Croatia. The author focuses especially on the city of Zagreb and the minorities which have organized ethnic-minority Councils there. An introductory discussion on the role and influence of the media is followed by an overview of the analysis of ways of reporting on ethnic minorities in the mainstream media of the majority, based on the results of research carried out so far. Furthermore, the paper includes a discussion on the minority media, comprising a tabular outline of print media and digital media (from the Internet domain) of the ethnic-minority communities in the Republic of Croatia. Finally, the author provides an analysis of such a state of affairs regarding the media, and some concluding remarks. [ABSTRACT FROM AUTHOR]