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1. Going ‘Full Frontal’: Samantha Bee helps New Jersey newspaper attract new subscribers.

Author

S. S.

Subjects
*SALES promotion, *NEWSPAPER subscriptions, *HISTORY of newspapers, *NEWSPAPERS, *ECONOMICS, *MANAGEMENT
Abstract

The article discusses the plans of the monthly newspaper ``New Brunswick Today" regarding the increase in the subscription of their newspapers. Particular focus is given to the promotional campaign of the paper with the American television show ``Full Frontal with Samantha Bee", the increase in the subscription rates, and provides details of the history of the newspaper

Published
2017