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She was supposed to fall where she stood. That's how I'd pictured it back in Massachusetts, unreasonably confident as I let slip references to my planned whitetail hunt in Texas [...]

The article discusses the increasing interest among small-to-midsize companies in customization of products. These companies are said to be starting to realize that customization is smart business. It is noted that customization allows companies to reduce labor costs and manage their inventory more easily. Wild Things chief executive officer (CEO) Ed Schmults stated that customization minimizes his company's risk. Mission Bicycle Company allows its customers to design their own bicycle.

The article offers brief information on several travel products including the Feedback sunglasses from Oakley Inc., the Wren handbag from Crumpler Ltd. and the Anouk Long jacket from Wolverine World Wide Inc.

The article offers briefs information on several juicers including the Breville Juice Fountain Plus from the company Breville USA, the Omega VERT VRT350 juicer system from Omega Products Inc. also informs about a daily energy drink made up of kale leaves, orange and grapes for athletes.

The article focuses on an expedition into Antarctica to be launched by British explorer Sir Ranulph Fiennes and his team in March 2013. Fiennes's team includes his skiing partner Anton Bowring, two mechanics, a physician and an engineer. They will use two Finning Caterpillar vehicles to haul trailers, a food sledge and fuel skids. The mission is said to be facing dangers as the cold weather may affect the team's health and the performance of the Caterpillars.

An interview with filmmaker Nick Waggoner is presented, mentioning his experiences while shooting the film "Solitaire" including the death of Kip Garre and Arne Backstrom, his sense of reverence on such event and how he perceived the dangers while doing the film.