Search

Vietnam is a potentially good market for American pharmaceutical companies. The country's 73 million consumers and their awareness of Western medicine make it an attractive market. The likely increase in population and per-capita income in the next decade suggests immense growth potential. US companies will have to compete with the more established European companies. Foreign companies should register for a license from the Ministry of Health in Hanoi and find a local distributor. Those interested in manufacturing can either form joint ventures or wholly owned subsidiaries.