1. From Coupons to Couture.
- Author
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van Paridon, Elsbeth
- Subjects
- *
FASHION , *SUSTAINABLE fashion , *SUSTAINABILITY , *EDIBLE fats & oils , *CLOTHING industry , *NOSTALGIA - Abstract
This article explores the evolution of fashion in the People's Republic of China (PRC) over the past 75 years, highlighting how fashion reflects societal changes and deeper narratives. It begins with the introduction of the Mao suit in 1949, symbolizing equality and practicality during a time of economic challenges. The article then discusses the influence of socialist reforms in the 1950s, the impact of the "cultural revolution" in the 1960s, and the resurgence of old traditions in the 1970s. It goes on to describe the shift towards Western styles in the 1980s, the rise of high fashion in the 1990s and 2000s, and the current trends of guochao (China Chic) and sustainable fashion. The article concludes by emphasizing the importance of fashion as a reflection of social transformation and progress. [Extracted from the article]
- Published
- 2024