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The article discusses M3 conference titled ""Molecules, Materials, Medicines." which was held in Banff, Alberta from May 19-22, 2012. The conference was targeted at senior and management-level scientists to explain the importance of Business Development & Management (BGMT). Several pharma professionals have participated in the conference including Patrick Connelly and Michael Hurrey of Vertex Pharmaceuticals Inc., Drazen Ostovic of KO Pharm R&D, Matt Peterson of Amgen Inc.

77% of AdAge.com voters believe that publishers misstate their magazine circulation numbers. But some respondents believe whether they do or not is irrelevant, as long as consumers are seeing ads. For ad sales executive Brian Quinn, magazine publishers are overstating their circulation.

Letters to the editor are presented in response to the article "Sure, I Can Sell That" published in the April 5, 2010 issue.