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Armenakyan, Anahit, Heslop, Louise A., Nadeau, John, O’Reilly, Norm, and Campbell, Colin L., editor

Armenakyan, Anahit, Heslop, Louise A., Lu, Irene R. R., Nadeau, John, O’Reilly, Norm, Academy of Marketing Science, Campbell, Colin, editor, and Ma, Junzhao (Jonathon), editor

Armenakyan, Anahit, Heslop, Louise A., Lu, Irene R. R., Nadeau, John, O’Reilly, Norm, Academy of Marketing Science, Petruzzellis, Luca, editor, and Winer, Russell S., editor

O’Reilly, Norm, Lyberger, Mark, McCarthy, Larry, Seguin, Benoit, Nadeau, John, Academy of Marketing Science, Sharma, Dheeraj, editor, and Borna, Shaheen, editor

Burton, Rick, O’Reilly, Norm, Stern, David, Foreword by, Burton, Rick, O’Reilly, Norm, and Stern, David