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The subject of this research is guest experience in hotels. We started this research with the initial hypothesis that individual aspects of hotel products and services influence overall guest experience. The aim was to show which aspects of hotel products and services have the strongest impact on guest satisfaction. Another aim was to find out whether there is a difference between the periods before and during the Covid-19 pandemic where factors influencing guest satisfaction are concerned. Guest satisfaction is one of the main goals of a hotel and its business philosophy. Numerous papers investigating the attributes determining guest satisfaction are referred to in the literature review. Data for this research was collected by analysing the 590 surveys sent to guests following their stay in hotels during 2019 and 2021. Via these surveys, guests rated their overall experience during their stay, as well as different individual categories related to the stay. According to the results of the study, guestroom experience has the most significant impact on overall guest experience. Therefore, hotel management should pay attention to room attributes that could be a competitive advantage in differentiation strategy. Cleanliness should be considered one of the most important room attributes, as it now has a stronger impact on overall guest satisfaction than was the case before the outbreak of Covid-19. [ABSTRACT FROM AUTHOR]

The Covid-19 pandemic has brought great financial problems to the whole world. The football industry also felt the negative effects. A two-month break from not playing football matches affected all football factors. The clubs lost income from various sources, among which they were most financially affected by the lack of fees for TV rights and the loss of earnings from the game itself. The Covid-19 pandemic caused problems even after the return of football competitions, among other things due to the ban on spectators coming to the stadiums. There was no income from nonfootball sources, such as concerts and other events held at football stadiums. Due to the firm connection between the media, the economy and football, the aim of this paper is to present, from an economic and media point of view, the situation in which the football industry in Europe finds itself under the influence of the Covid-19 pandemic. [ABSTRACT FROM AUTHOR]