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Cultural planning is often explained as a strategic approach to urban cultural development; an approach that involves the 'mapping' and leveraging of a wide range of 'cultural resources' (arts, culture, and heritage). However, it is increasingly being questioned whether cultural planning is anything more than a fairly traditional arts policy with a different name. In particular, it has been observed in Australia that cultural plans usually fail to address more than arts sector concerns. The objective of this paper is to investigate whether this assessment applies to cultural planning practice in Ontario, the province at the forefront of the current 'municipal cultural planning' push in Canada. An examination of all cultural plans in Ontario's mid-size cities and interviews conducted with municipal staff members overseeing these initiatives shows that whereas several municipalities do follow an arts-driven policy agenda, this is not the case with most mid-size cities in the province. [ABSTRACT FROM AUTHOR]

This paper examines the impact of the Stratford Festival on employment within the community of Stratford, Ontario. The specific objective is to calculate the number of “secondary” jobs created in Stratford per “primary” job generated at the festival. This is achieved in three stages. First, primary employment is calculated from information provided by theatre personnel. Second, secondary employment is assessed from information collected in a survey of local business proprietors. Third, a festival-employment multiplier is derived. This reveals the number of secondary jobs created in the community per job at the festival. Results indicate that 1.6 jobs result in Stratford for every job generated at the theatre. This finding provides evidence that cultural organizations contribute positively to the economic climate of a community. The economic consequences of cultural events constitute an important argument for their continued support. [ABSTRACT FROM AUTHOR]